AMMO (POWW.US) Price Target 2026/2027: 55% Upside – Rating and Stock Analysis

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AMMO Price Target 2026: Analysts See 53% Upside

The average price target for AMMO is $3.50. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 52.84% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.
⚠️ Don’t buy a stock just because of its price targetA price target is the analysts’ estimate of where the stock will trade in 12 months. That estimate is often wrong. A large study of US stocks from 2000 to 2009 found that only 38% of price targets had been met after 12 months. On average, the targets promised 15 percentage points more return than the stocks delivered. Use the price target together with the financials and the trend, not on its own.Source: Bradshaw, Brown and Huang (2013)

Is AMMO overvalued or undervalued?

AMMO is currently undervalued with a gap of 52.8% relative to the price target.


The current price is $2.29, which places AMMO in the undervalued category. The stock is considered undervalued when the price is below $3.15, and overvalued when the price exceeds $3.85.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For AMMO, the fair value range lies between $3.15 and $3.85.


See the full price target analysis for AMMO →

Analyst Ratings for AMMO stock in 2026: Strong Buy

2 analysts cover AMMO. There is broad agreement on a positive view — 100% recommend buying. The average price target is $3.50, which gives an upside of 52.8% from the current price.

Consensus: Strong Buy (5.00/5)
Strong Buy
2 (100%)
Strong Sell Sell Hold Buy Strong Buy
5.00 out of 5 based on 2 analysts

About AMMO – Aerospace & Defense

Outdoor Holding Company engages in online marketplace business. It owns and operates the GunBroker e-commerce marketplace, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. The company also offers a state and federal compliant solution that connects buyers with sellers. Outdoor Holding Company was formerly known as AMMO, Inc. and changed its name to Outdoor Holding Company in April 2025. Outdoor Holding Company is based in Dallas, Texas. Read more about the company

Key Figures for AMMO

$268M Market cap
$53.7M Revenue
Aerospace & Defense Industry
231.00 P/E
4.99 P/S
1.14 P/B
United States Listed on exchange

What kind of stock is AMMO?

Quality stock

AMMO is classified as a quality stock with a Piotroski score of 8/9 and a quality score in the top 22% of all stocks.

Score Overview for AMMO

💰 Value Score 33/100 (Low)
⭐ Quality Score 78/100 (High)
🚀 Momentum Score 68/100 (High)
📊 Total Score 59/100

⚠️ 1 red flag identified 1 critical

Our analysis has identified 1 potential risk factor in AMMO that investors should be aware of.

🚨 Falling earnings: Quarterly earnings have fallen 75% year over year – the company's profitability is under pressure.

📈 Valuation

AMMO trades at a P/E ratio of 231.0, which is above the market average. The forward P/E is 58.1 (75% lower), which suggests the market expects rising earnings. The P/S ratio is 5.0. The P/B ratio is 1.1.

💵 Profitability & Growth

AMMO has a profit margin of 12.1% (solid) and an operating margin of 18.8%. Return on equity (ROE) is 2.0%. Return on assets (ROA) is 2.4%. The latest quarterly earnings grew -75.0% year over year — falling earnings.

🏦 Financial Health

The Piotroski score is 8 out of 9 — excellent financial health. Altman Z2 is 7.87 (healthy balance sheet — low risk). The debt-to-equity ratio (D/E) is 33.9% — low debt, a solid balance sheet.

🚀 Momentum & Short Interest

Short interest is 2.60%.

Insider Trading in AMMO 2026: Mostly sells

In 2026, insiders at AMMO have made 15 transactions – split into 6 purchases and 9 sales. On a net basis, insiders took $1,018,026 out of the stock. Active insiders include Smith Jared Rowe, Markley Harry S, WAGENHALS FRED W and others.

Last 3 Months: No trades

There has been no insider trading in the last 3 months.

All Transactions: Mostly sells

Insiders have sold considerably more than they have bought. At large companies this can be due to planned sales (10b5-1 plans) and is not necessarily a negative signal.

Across the last 15 transactions: 6 purchases and 9 sales. A net $1,018,026 out of the stock.

Latest purchase: Smith Jared Rowe bought 8,000 shares at $2.33 each on 2024-02-28. The stock has since fallen 1.7%.

Latest sale: WAGENHALS FRED W sold 221,138 shares at $2.43 each on 2024-03-04.

Who is buying: Smith Jared Rowe, Markley Harry S.

Who is selling: WAGENHALS FRED W, Goodmanson Robert, Markley Harry S.

Latest Insider Trades in AMMO (2026)

The table shows the last 15 reported insider transactions in AMMO. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share (USD) Total amount (USD)
2024-03-04 WAGENHALS FRED W Sell 221,138 2.43 537,365
2024-03-01 WAGENHALS FRED W Sell 30,590 2.40 73,416
2024-02-29 WAGENHALS FRED W Sell 5,699 2.40 13,678
2024-02-28 Smith Jared Rowe Buy 8,000 2.33 18,640
2024-02-16 WAGENHALS FRED W Sell 11,343 2.50 28,358
2024-02-15 WAGENHALS FRED W Sell 181,230 2.50 453,075
2023-11-13 Smith Jared Rowe Buy 9,500 2.14 20,330
2023-08-18 Smith Jared Rowe Buy 5,000 1.97 9,850
2023-03-23 Smith Jared Rowe Buy 55,000 1.60 88,000
2023-02-22 Smith Jared Rowe Buy 50,000 2.04 102,000

Who is buying and selling AMMO shares in 2026?

The following insiders have bought shares in AMMO: Smith Jared Rowe, Markley Harry S. In total, $258,665 was bought across 6 transactions. The following insiders have sold shares: WAGENHALS FRED W, Goodmanson Robert, Markley Harry S. In total, $1,276,691 was sold across 9 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

AMMO Short Selling 2026: 2.6% Sold Short

Moderate short interest: 2.6% of the free float
Short % of free float
2.6%
Assessment
Moderate short interest
Short squeeze risk
Low
Data source
EODHD
Reported about twice a month
The stock has a moderate share of short selling. Between 2-5% of the freely traded shares are sold short, which is within the normal range for most stocks.

Short interest comes from our data provider EODHD. The figure is reported about twice a month; we check it every trading day.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
2.6%

When Does AMMO Report Earnings – Next Date: Nov 16, 2026

The next earnings report from AMMO is scheduled for November 16, 2026, before the market opens. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of AMMO 2026 – Signal: Strong Buy

Overall Technical Signal: Strong Buy

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated November 14, 2026.

Trend Analysis of AMMO, Inc

AMMO, Inc is in a short-term downtrend. The price of $2.29 is 2.7% below the 20-day average ($2.35). Medium term, the picture is positive: the price is 0.8% above the 50-day average ($2.27). Long term, the stock is 7.2% above the 200-day average ($2.14), which confirms a long-term uptrend.

Golden Cross: The 50-day average (2.27) is above the 200-day average (2.14), which is a classic bullish signal for AMMO, Inc.

Is AMMO, Inc overbought or oversold?

AMMO, Inc has an RSI of 47.6, right in the middle of the neutral zone. There is no clear buying or selling pressure.

MACD Analysis for AMMO, Inc

Daily MACD: MACD is positive (0.005), which means the short-term trend is bullish (the 12-day EMA is above the 26-day EMA). MACD is below the signal line (0.020) by 0.015, which suggests the positive momentum is fading – the trend could be turning.

Weekly MACD: MACD5 is positive (0.076), which indicates a broader bullish long-term trend. MACD5 is below the signal line (0.077) by 0.001, which suggests the long-term momentum is fading – the positive trend could come under pressure.

Overall MACD assessment: Both the daily and weekly trend are bullish (MACD positive). However, momentum shows signs of weakening on a daily basis. Watch whether the trend holds.

Overall Technical Conclusion for AMMO, Inc

Trend: Positive. The price trades above SMA50 and SMA200.

MACD trend (zero line): Daily bullish (0.005). Weekly bullish (0.076).

MACD momentum (signal): Daily falling. Weekly falling.

RSI: 47.6 – neutral.

Technical signal: Strong Buy

The price is in an uptrend (above SMA50/SMA200) and MACD is positive on both a daily and weekly basis. Trend and MACD trend confirm each other – the strongest technical buy signal.

Who Owns AMMO?

The three largest owners of AMMO are Balentine LLC (14.9%), Kanen Wealth Management LLC (9.9%) and BlackRock Inc (6.3%). The percentage is their share of the stock, as of Sep 30, 2026. Source: our data provider EODHD.

The 10 Largest Institutions

InstitutionStakeChange
Balentine LLC14.86%0.0%
Kanen Wealth Management LLC9.92%−1.5%
BlackRock Inc6.29%+8.6%
Arnhold & S. Bleichroeder Advisers, LLC3.69%+109.7%
Vanguard Capital Management, LLC3.51%+1.5%
Geode Capital Management, LLC2.33%+6.7%
AWH Capital, L.P.1.75%+100.0%
State Street Corp1.74%+11.8%
Two Sigma Investments LLC1.03%+54.3%
Renaissance Technologies Corp0.90%+73.1%

As of Sep 30, 2026. "Change" is the change in shares held since the holder's previous report.

The 5 Largest Funds

FundStakeChange
Philotimo Focused Growth and Income3.38%0.0%
Vanguard MStar Total Stk Mkt Idx Invest2.36%0.0%
iShares Russell 2000 ETF2.15%0.0%
First Eagle Small Cap Opportunity I1.67%+4.1%
Fidelity Small Cap Index1.00%0.0%

As of Oct 30, 2026. A fund may be managed by one of the institutions above, so the two lists cannot be added together.

Frequently Asked Questions About AMMO stock in 2026

Should you buy AMMO stock now?
Yes, the technical signal for AMMO is currently Strong Buy. AMMO trades at $2.29 as of Nov 14, 2026. The technical analysis shows the following: MACD is positive (bullish trend) at 0.005 with falling momentum (signal: 0.020); RSI is at 47.6 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $3.50 points to 52.8% upside. The stock is in a broader uptrend (above SMA50/SMA200). This is a technical observation based on current data, not investment advice.
What is the price target for AMMO stock?
The average analyst price target for AMMO is $3.50. The current price is $2.29, which gives an upside of 52.8%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $3.15 and $3.85.
Is AMMO a dividend stock?
No, AMMO does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of AMMO stock?
AMMO is rated as a stock in the risk category Unknown. Detailed risk data is currently not available.
Is AMMO overvalued?
No, AMMO is considered undervalued based on the analyst price target (52.8% upside). AMMO has the following valuation ratios: a P/E ratio of 231.0 (highly valued), a P/S ratio of 5.0, a P/B ratio of 1.1. The analyst price target suggests that the stock is undervalued by 52.8%.
Is AMMO overbought?
No, AMMO is not overbought. RSI is at 47.6 (neutral zone). The technical indicators show: RSI is at 47.6 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 2.7% below the 20-day average (short-term downtrend). In addition, MACD is positive, but momentum is falling.
When is the next AMMO earnings report?
AMMO reports its next earnings on November 16, 2026. The stock currently trades at $2.29. With a P/E ratio of 231.0, the market will be watching closely whether earnings meet expectations.
Is AMMO shorted?
Yes, AMMO is shorted with 2.6% of the free float sold short. This is a moderate level of short selling, within the normal range for most stocks. The figure comes from our data provider EODHD, is reported about twice a month, and we check it every trading day.
Are insiders buying AMMO stock?
No, insiders are not buying AMMO shares – they are net sellers. Across the last 15 reported transactions, the split is 6 purchases and 9 sales, with a net 1,018,026 USD sold. Active sellers include WAGENHALS FRED W, Goodmanson Robert, Markley Harry S. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is AMMO a good stock?
Based on our total score, AMMO is rated as a mediocre stock with a total score of 59 out of 100. The stock scores around average on value, quality and momentum – it sits near the median in our database. The score is made up of Value: 33/100, Quality: 78/100, Momentum: 68/100. In addition: analysts see 52.8% upside to the price target. Whether now is the time to buy is a separate question: the technical signal is Strong Buy. Whether AMMO is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for AMMO stock?
The outlook for AMMO based on current data: the average analyst price target is $3.50 (+52.8%); the stock is in an uptrend (above SMA50 and SMA200); the next earnings report is due on Nov 16, 2026, which can move the price; the P/E ratio is 231.0 (high – the market expects growth). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is AMMO stock falling?
AMMO is falling right now. The technical indicators show: the price is 2.7% below the 20-day average; insiders have mostly been selling the stock recently. For the latest context, see our technical analysis and insider section above.
How high can AMMO go?
The average analyst price target for AMMO is $3.50, which corresponds to a potential gain of 52.8% from the current price of $2.29. The stock has traded between $1.60 and $2.67 over the last 52 weeks. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can AMMO fall?
The stock has traded as low as $1.60 over the last 52 weeks — that is 30.1% below the current price of $2.29. The biggest decline (drawdown) in the same period was 40.1% from high to low. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does AMMO do?
Outdoor Holding Company engages in online marketplace business. It owns and operates the GunBroker e-commerce marketplace, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. The company also offers a state and federal compl... The company belongs to the Industrials sector, more specifically the Aerospace & Defense industry, is headquartered in United States, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate AMMO as an investment.
Did AMMO raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from AMMO. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history above.
Is AMMO making money or losing money?
Yes, AMMO is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 12.1% — which is solid. The operating margin (profit before interest and taxes) is 18.8%. At a P/E ratio of 231.0, you currently pay 231.0 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can AMMO go bankrupt?
The bankruptcy risk of AMMO is rated as low. Altman Z2 (a model for assessing financial distress) is 7.87 — that places the company in the healthy zone. The company has a healthy balance sheet with limited debt relative to earnings and assets. The Piotroski score (financial health 0-9, higher is better) is 8 — which is strong. Debt relative to equity is 34% (low). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does AMMO have a lot of debt?
No, AMMO has low debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 34%. For the industrials sector, anything below 100% counts as low debt. Industrial companies often sit at 100-200% because of heavy production assets and long order books. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector. Can AMMO service its debt? Can service its debt without problems — the interest coverage ratio (how many times earnings can cover interest payments) is 15.8x, and the company has more cash than debt (net cash).

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