Synchrony Financial (SYF.US) Price Target and Rating 2026/2027

78,90
-0,44%
Price history for Synchrony Financial (SYF.US) – stock price at 78.90 $, August 2026
Synchrony Financial stock price – price development 2026. Updated Aug 6, 2026.
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Synchrony Financial Price Target 2026: Analysts See 13% Upside

The average price target for Synchrony Financial is $89.09. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 12,92% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is Synchrony Financial overvalued or undervalued?

Synchrony Financial is currently undervalued with a gap of 12.9% relative to the price target.


The current price is $78.90, which places Synchrony Financial in the undervalued category. The stock is considered undervalued when the price is below $80.18, and overvalued when the price exceeds $98.00.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For Synchrony Financial, the fair value range lies between $80.18 and $98.00.


See the full price target analysis for Synchrony Financial →

Analyst Ratings for Synchrony Financial stock in 2026: Buy

22 analysts cover Synchrony Financial. The majority is positive, with 63.6% recommending Buy, while 36.4% recommend Hold. The average price target is $89.09, which gives an upside of 12.9% from the current price.

Consensus: Buy (4.05/5)
Strong Buy
9 (40.9%)
Buy
5 (22.7%)
Hold
8 (36.4%)
Strong Sell Sell Hold Buy Strong Buy
4.05 out of 5 based on 22 analysts

About Synchrony Financial – Credit Services

Synchrony Financial driver en stor forretning med forbrugerfinansiering i USA. De tjener penge på at udbyde kreditprodukter, især kreditkort og afbetalingslån. Virksomheden er kendt for deres private label kreditkort, som de laver i samarbejde med store detailkæder som American Eagle og Dick's Sporting Goods. De tilbyder også CareCredit, som er deres løsning til betalinger og finansiering i sundhedssektoren. Synchrony Financial har desuden en række bankprodukter, herunder opsparingskonti og indlånscertifikater. De blev grundlagt i 2003 og fokuserer udelukkende på det amerikanske marked, hvor de har tusindvis af partnere. Kort sagt er Synchrony Financial en central spiller, når butikker skal tilbyde kredit til deres kunder. Read more about the company

Key Figures for Synchrony Financial

$ 25,7B Market cap
$ 9,9B Revenue
Credit Services Industry
7.98 P/E
2.60 P/S
1.62 P/B
USA Listed on exchange

What kind of stock is Synchrony Financial?

Value stock Quality stock

Synchrony Financial is classified as a value stock and quality stock. This means the stock combines several attractive traits, strong financial health (Piotroski 7/9).

Score Overview for Synchrony Financial

💰 Value Score 92/100 (Very High)
⭐ Quality Score 92/100 (Very High)
🚀 Momentum Score 69/100 (High)
📊 Total Score 84/100

⚠️ 1 red flag identified 1 critical

Our analysis has identified 1 potential risk factor in Synchrony Financial that investors should be aware of.

🚨 High debt: The debt-to-equity ratio is 621% – the company carries considerably more debt than equity, which raises the financial risk.

📈 Valuation

Synchrony Financial trades at a P/E ratio of 8.0, which is below the market average and can point to an attractive price. The forward P/E is 8.1. The P/S ratio is 2.6. The P/B ratio is 1.6. The PEG ratio is 0.98 — below 1.0 suggests the stock is cheap relative to its growth rate.

💵 Profitability & Growth

Synchrony Financial has a profit margin of 35.5% (excellent) and an operating margin of 50.2%. Return on equity (ROE) is 20.8% — excellent return on equity. Return on assets (ROA) is 2.9%. The latest quarterly earnings grew 3.6% year over year.

🏦 Financial Health

The Piotroski score is 7 out of 9 — good financial health. The debt-to-equity ratio (D/E) is 620.5% — high debt, which raises the risk.

🚀 Momentum & Short Interest

Short interest is 7.93% — elevated, some investors are betting on a decline.

Synchrony Financial Dividend 2026: 1.5% Dividend Yield

Dividend Key Figures for Synchrony Financial in 2026

Dividend yield
1.54%
Dividend per share
0.34 USD
Payout ratio
12.5%
Low
Dividend growth (5 years)
+93.2%
Avg. annual dividend (3 years)
0.94 USD

When does Synchrony Financial pay a dividend in 2026?

Latest ex-dividend date (traded without the dividend)
August 5, 2026
Next dividend payment
August 17, 2026
Latest payment date
August 17, 2026

How much does Synchrony Financial pay in dividends?

Synchrony Financial pays dividends to its shareholders. The most recently paid dividend was 0.34 USD per share, which corresponds to a dividend yield of 1.54%. Over the last 5 years, the annual dividend has grown by 93.2%, which shows positive dividend growth.

The payout ratio is 12.5%, which is low. This suggests the company prioritizes reinvesting in growth over dividend payments. There is good room to raise the dividend in the future.

Historical Dividend Payments for Synchrony Financial

We have registered dividend payments for Synchrony Financial since 2020-07-31. In that period the stock has paid a dividend 27 times, most recently on 2026-08-05. This stock qualifies as a stable dividend stock, because it has paid a dividend at least once a year for the last 5 years. That makes it attractive to investors looking for steady, regular dividend payments.

Ex-datePayment dateAmountCurrencyPeriod
2026-08-052026-08-170.34USDUnknown period
2026-05-052026-05-150.30USDUnknown period
2026-05-052026-05-150.30USDUnknown period
2026-05-052026-05-150.30USDUnknown period
2026-05-052026-05-150.30USDUnknown period
2026-02-062026-02-170.30USDUnknown period
2025-11-052025-11-170.30USDUnknown period
2025-05-052025-05-150.30USDUnknown period
2025-02-032025-02-180.25USDUnknown period
2024-11-042024-11-150.25USDUnknown period
2024-08-052024-08-150.25USDUnknown period
2024-05-032024-05-150.25USDUnknown period
2024-02-022024-02-150.25USDUnknown period
2023-10-312023-11-090.25USDUnknown period
2023-07-282023-08-100.25USDUnknown period
2023-05-012023-05-120.23USDUnknown period
2023-02-032023-02-170.23USDUnknown period
2022-10-312022-11-100.23USDUnknown period
2022-07-292022-08-110.23USDUnknown period
2022-04-292022-05-120.22USDUnknown period
2022-02-092022-02-170.22USDUnknown period
2021-10-292021-11-120.22USDUnknown period
2021-07-302021-08-120.22USDUnknown period
2021-04-302021-05-130.22USDUnknown period
2021-02-042021-02-160.22USDUnknown period
2020-10-302020-11-120.22USDUnknown period
2020-07-312020-08-130.22USDUnknown period

Insider Trading in Synchrony Financial 2026: The Signal Is mixed

In 2026, insiders at Synchrony Financial have made 20 transactions – split into 13 purchases and 7 sales. On a net basis, insiders took 92,765 $ out of the stock. Active insiders include Zane Ellen M, Richie Laurel, Parker P.W. and others. In the short term (last 3 months), the insider signal is mixed.

Short-Term Signal (3 months): Mixed

There are both insider purchases and sales over the last 3 months, with no clear direction.

Over the last 3 months: 13 purchases and 7 sales. A net 92,765 $ out of the stock.

Long-Term Signal (all transactions): Mixed

There are both insider purchases and sales, with no clear direction. This is normal for large companies, where management adjusts positions on an ongoing basis.

Across the last 20 transactions: 13 purchases and 7 sales. A net 92,765 $ out of the stock.

Latest purchase: Zane Ellen M bought 789 shares at 76 $ each on 2026-06-30. The stock has since risen 4.2%.

Latest sale: Owens Darrell sold 610 shares at 77 $ each on 2026-08-03.

Who is buying: Zane Ellen M, Richie Laurel, Parker P.W., NAYLOR JEFFREY G, GUTHRIE ROY A and others.

Who is selling: Owens Darrell, Gentleman Courtney, COVIELLO ARTHUR W JR, Tiliakos Amy, DOUBLES BRIAN D.

Latest Insider Trades in Synchrony Financial (2026)

The table shows the last 20 reported insider transactions in Synchrony Financial. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-08-03 Owens Darrell Sell 610 77 46,805
2026-08-03 Gentleman Courtney Sell 721 77 55,322
2026-08-03 COVIELLO ARTHUR W JR Sell 4,000 77 308,680
2026-07-31 Tiliakos Amy Sell 1,738 76 131,723
2026-07-31 Owens Darrell Sell 486 76 36,834
2026-07-31 Gentleman Courtney Sell 574 76 43,503
2026-07-28 DOUBLES BRIAN D Sell 2,353 77 181,463
2026-06-30 Zane Ellen M Buy 789 76 60,003
2026-06-30 Richie Laurel Buy 789 76 60,003
2026-06-30 Parker P.W. Buy 789 76 60,003

Who is buying and selling Synchrony Financial shares in 2026?

The following insiders have bought shares in Synchrony Financial: Zane Ellen M, Richie Laurel, Parker P.W., NAYLOR JEFFREY G, GUTHRIE ROY A and others. In total, 711,566 $ was bought across 13 transactions. The following insiders have sold shares: Owens Darrell, Gentleman Courtney, COVIELLO ARTHUR W JR, Tiliakos Amy, DOUBLES BRIAN D. In total, 804,331 $ was sold across 7 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

Synchrony Financial Short Selling 2026: 7.9% Sold Short

High short interest: 7.9% of the free float
Short % of free float
7.9%
Assessment
High short interest
Short squeeze risk
Moderate
Data source
SEC
Updated daily
The stock has a high share of short selling. Between 5-10% of the freely traded shares are sold short, which suggests some investors are betting on falling prices. Positive surprises can lead to a moderate short squeeze.

What does this mean for you as an investor?
A short interest of 7.9% means that 7.9% of the freely traded shares in Synchrony Financial have been borrowed and sold by investors betting on falling prices.

The next potential catalyst is the earnings report on 10/14/2026. With a short interest of 7.9%, the report can trigger considerable volatility.

Data is updated daily based on official filings with the SEC.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
7.9%

When Does Synchrony Financial Report Earnings – Next Date: 10/14/2026

The next earnings report from Synchrony Financial is scheduled for October 14, 2026, before the market opens. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of Synchrony Financial 2026 – Signal: Strong Buy

Overall Technical Signal: Strong Buy

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated August 6, 2026.

Technical analysis of Synchrony Financial (SYF.US) – RSI 62, MACD positive (bullish), daily candlestick chart August 2026
Synchrony Financial technical analysis – candlestick chart with RSI and MACD. Updated Aug 6, 2026.

Trend Analysis of Synchrony Financial

Synchrony Financial is in a short-term uptrend. The price of $79.25 is 6.6% above the 20-day average ($74.32). Medium term, the picture is positive: the price is 7.5% above the 50-day average ($73.72). Long term, the stock is 7.3% above the 200-day average ($73.83), which confirms a long-term uptrend.

Death Cross: The 50-day average (73.72) is below the 200-day average (73.83), which is a classic bearish signal for Synchrony Financial.

Is Synchrony Financial overbought or oversold?

Synchrony Financial has an RSI of 62.4. The stock shows positive momentum in the upper part of the neutral zone. Combined with the positive trend, this supports the bullish picture.

MACD Analysis for Synchrony Financial

Daily MACD: MACD is positive (1.151), which means the short-term trend is bullish (the 12-day EMA is above the 26-day EMA). MACD is above the signal line (0.534) by 0.617, which confirms rising momentum in the uptrend.

Weekly MACD: MACD5 is positive (0.800), which indicates a broader bullish long-term trend. MACD5 is above the signal line (0.368) by 0.432, which confirms rising long-term momentum.

Overall MACD assessment: Both the daily and weekly MACD are positive and above their signal lines. Trend and momentum confirm each other across time horizons – the strongest bullish signal.

Risk Profile for Synchrony Financial

Synchrony Financial has an annual standard deviation of 31.5%, which classifies the stock as moderately low risk. There is some volatility, but the price is relatively stable.

Overall Technical Conclusion for Synchrony Financial

Trend: Positive. The price trades above SMA50 and SMA200.

MACD trend (zero line): Daily bullish (1.151). Weekly bullish (0.800).

MACD momentum (signal): Daily rising. Weekly rising.

RSI: 62.4 – neutral.

Technical signal: Strong Buy

The price is in an uptrend (above SMA50/SMA200) and MACD is positive on both a daily and weekly basis. Trend and MACD trend confirm each other – the strongest technical buy signal.

Frequently Asked Questions About Synchrony Financial stock in 2026

Should you buy Synchrony Financial stock now?
Yes, the technical signal for Synchrony Financial is currently BUY. Synchrony Financial trades at $78.90 as of 8/6/2026. The overall technical signal is: Strong Buy. The technical analysis shows the following: MACD is positive (bullish trend) at 1.151 with rising momentum (signal: 0.534); RSI is at 62.4 (neutral zone); the stock is in a short-term uptrend (price above the 20-day average); the analyst price target of $89.09 points to 12.9% upside. The stock is in a broader uptrend (above SMA50/SMA200). This is a technical observation based on current data, not investment advice.
What is the price target for Synchrony Financial stock?
The average analyst price target for Synchrony Financial is $89.09. The current price is $78.90, which gives an upside of 12.9%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $80.18 and $98.00.
Is Synchrony Financial a dividend stock?
Yes, Synchrony Financial is a dividend stock with a dividend yield of 1.54%. The latest dividend was $0.34 per share. The latest ex-dividend date (traded without the dividend) was 8/5/2026. The payout ratio is 12.5%, which is considered sustainable. The next dividend payment is scheduled for 8/17/2026.
When does Synchrony Financial pay a dividend in 2026?
Synchrony Financial pays its next dividend on 8/17/2026. The latest dividend was $0.34 per share with an ex-dividend date of 8/5/2026. The dividend yield is 1.54%. The payout ratio of 12.5% points to a sustainable dividend with room to grow.
What is the risk of Synchrony Financial stock?
Synchrony Financial is rated as a stock with moderately low risk. the annual standard deviation is 31.5%, which classifies the stock as moderately low risk.
Is Synchrony Financial overvalued?
No, Synchrony Financial is considered undervalued based on the analyst price target (12.9% upside). Synchrony Financial has the following valuation ratios: a P/E ratio of 8.0 (lowly valued), a P/S ratio of 2.6, a P/B ratio of 1.6. The analyst price target suggests that the stock is undervalued by 12.9%.
Is Synchrony Financial overbought?
No, Synchrony Financial is not overbought. RSI is at 62.4 (neutral zone). The technical indicators show: RSI is at 62.4 (upper neutral zone), which shows positive momentum but is not yet overbought. In addition, the price is 6.2% above the 20-day average (short-term uptrend). In addition, MACD is positive with rising momentum (bullish).
When is the next Synchrony Financial earnings report?
Synchrony Financial reports its next earnings on October 14, 2026. The stock currently trades at $78.90. With a P/E ratio of 8.0, the market will be watching closely whether earnings meet expectations.
Is Synchrony Financial shorted?
Yes, Synchrony Financial is shorted with 7.9% of the free float sold short. This is a high level of short selling, which suggests some investors are betting on falling prices. Positive surprises can lead to a moderate short squeeze. Data is updated daily based on official filings with the SEC.
Are insiders buying Synchrony Financial stock?
No, insiders are not buying Synchrony Financial shares – they are net sellers. Over the last 3 months, insiders have made 13 purchases and 7 sales. On a net basis, 92,765 $ worth of shares were sold. Across the last 20 reported transactions, the split is 13 purchases and 7 sales, with a net 92,765 $ sold. Active sellers include Owens Darrell, Gentleman Courtney, COVIELLO ARTHUR W JR and others. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is Synchrony Financial a good stock?
Based on our total score, Synchrony Financial is rated as a fantastic stock with a total score of 84 out of 100. The stock scores exceptionally high on value, quality and momentum – it is among the best 16% in our database. The score is made up of Value: 92/100, Quality: 92/100, Momentum: 69/100. In addition: analysts see 12.9% upside to the price target; a dividend of 1.54%; technical signal: Strong Buy. Whether Synchrony Financial is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for Synchrony Financial stock?
The outlook for Synchrony Financial based on current data: the average analyst price target is $89.09 (+12.9%); the stock is in an uptrend (above SMA50 and SMA200); the next earnings report is due on 10/14/2026, which can move the price; the P/E ratio is 8.0 (low – a possible value stock). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is Synchrony Financial stock rising?
Synchrony Financial is rising right now. The technical indicators show: the price is 6.2% above the 20-day average; MACD is positive with rising momentum (bullish signal); short interest is 7.9% (high – many are betting on a decline); insiders have mostly been selling the stock recently. For the latest context, see our technical analysis, insider section and news overview above.
How high can Synchrony Financial go?
The average analyst price target for Synchrony Financial is $89.09, which corresponds to a potential gain of 12.9% from the current price of $78.90. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can Synchrony Financial fall?
We lack enough history to give a specific floor for Synchrony Financial. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does Synchrony Financial do?
Synchrony Financial driver en stor forretning med forbrugerfinansiering i USA. De tjener penge på at udbyde kreditprodukter, især kreditkort og afbetalingslån. Virksomheden er kendt for deres private label kreditkort, som de laver i samarbejde med store detailkæder som America... The company belongs to the Financiel service sector, more specifically the Credit Services industry, is headquartered in USA, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate Synchrony Financial as an investment.
Did Synchrony Financial raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from Synchrony Financial. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history and the news overview above.
Is Synchrony Financial making money or losing money?
Yes, Synchrony Financial is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 35.5% — which is excellent. The operating margin (profit before interest and taxes) is 50.2%. At a P/E ratio of 8.0, you currently pay 8.0 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can Synchrony Financial go bankrupt?
Altman Z2 is not used for banks and financial companies — their balance sheet is built on debt (that is the business model), so the model would wrongly classify a healthy bank as distressed. For Synchrony Financial, look instead at the capital base (e.g. the core capital ratio), loan losses and earnings power.
Does Synchrony Financial have a lot of debt?
Yes, Synchrony Financial has elevated debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 621%. For the financiel service sector, anything above 150% counts as elevated — that raises the financial risk, especially if interest rates rise or earnings fall. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector.