SoFi Technologies (SOFI.US) Price Target 2026/2027: 40% Upside – Rating and Stock Analysis

14.55
Price history for SoFi Technologies (SOFI.US) – stock price at $14.55, October 2026
SoFi Technologies stock price – price development 2026. Updated Oct 17, 2026.
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SoFi Technologies Price Target 2026: Analysts See 39% Upside

The average price target for SoFi Technologies is $20.29. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 39.45% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is SoFi Technologies overvalued or undervalued?

SoFi Technologies is currently undervalued with a gap of 39.5% relative to the price target.


The current price is $14.55, which places SoFi Technologies in the undervalued category. The stock is considered undervalued when the price is below $18.26, and overvalued when the price exceeds $22.32.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For SoFi Technologies, the fair value range lies between $18.26 and $22.32.


See the full price target analysis for SoFi Technologies →

Analyst Ratings for SoFi Technologies stock in 2026: Hold

24 analysts cover SoFi Technologies. The ratings are mixed, with 37.5% Buy, 45.8% Hold and 16.6% Sell. The average price target is $20.29, which gives an upside of 39.5% from the current price.

Consensus: Hold (3.33/5)
Strong Buy
5 (20.8%)
Buy
4 (16.7%)
Hold
11 (45.8%)
Sell
2 (8.3%)
Strong Sell
2 (8.3%)
Strong Sell Sell Hold Buy Strong Buy
3.33 out of 5 based on 24 analysts

About SoFi Technologies – Credit Services

SoFi Technologies, Inc. runs an online financial platform. It makes money by offering loans, savings accounts and investment services to everyday customers.

The company operates mainly in the United States, and also has activities in Latin America and Canada. Its customers are private individuals who want to borrow money, save, or invest.

SoFi earns income in three main ways: lending money, providing technology services to other financial companies, and offering financial services directly to customers.

SoFi is best known for its lending products, such as personal loans and student loans. It also owns Galileo, which is a technology platform that other banks and financial companies use to run their own services. In addition, SoFi offers SoFi Money and SoFi Invest, two platforms where customers can manage their savings and make investments.

The company was founded in 2011 and has since expanded into more countries. In short, SoFi helps people borrow, save and invest, all through one digital platform.
Read more about the company

Key Figures for SoFi Technologies

$19.7B Market cap
$4.3B Revenue
Credit Services Industry
29.86 P/E
4.61 P/S
1.93 P/B
United States Listed on exchange
sofi.com Website

What kind of stock is SoFi Technologies?

Growth stock

SoFi Technologies is classified as a growth stock with quarterly earnings growth of 40.4% and strong long-term momentum of 0.0%.

Score Overview for SoFi Technologies

💰 Value Score 57/100 (Neutral)
⭐ Quality Score 55/100 (Neutral)
🚀 Momentum Score 16/100 (Very Low)
📊 Total Score 42/100

⚠️ 2 red flags identified 1 critical

Our analysis has identified 2 potential risk factors in SoFi Technologies that investors should be aware of.

🚨 High debt: The debt-to-equity ratio is 456% – the company carries considerably more debt than equity, which raises the financial risk.
⚠️ High short interest: 16.9% of the shares are sold short – many professional investors are betting on price declines.

📈 Valuation

SoFi Technologies trades at a P/E ratio of 29.9, which is above the market average. The forward P/E is 20.7 (31% lower), which suggests the market expects rising earnings. The P/S ratio is 4.6. The P/B ratio is 1.9. The PEG ratio is 0.60 — below 1.0 suggests the stock is cheap relative to its growth rate.

💵 Profitability & Growth

SoFi Technologies has a profit margin of 14.9% (solid) and an operating margin of 17.0%. Return on equity (ROE) is 7.1%. Return on assets (ROA) is 1.3%. The latest quarterly earnings grew 40.4% year over year — strong growth.

🏦 Financial Health

The Piotroski score is 6 out of 9 — good financial health. The debt-to-equity ratio (D/E) is 455.6% — high debt, which raises the risk.

🚀 Momentum & Short Interest

Short interest is 16.87% — very high, the market is skeptical.

Insider Trading in SoFi Technologies 2026: The Signal Is negative

In 2026, insiders at SoFi Technologies have made 20 transactions – split into 6 purchases and 14 sales. On a net basis, insiders took $4,336,927 out of the stock. Active insiders include Noto Anthony, Anthony Noto, Rishel Jeremy and others. In the short term (last 3 months), the insider signal is negative.

Short-Term Signal (3 months): Negative

Insiders have exclusively sold shares over the last 3 months.

Over the last 3 months: 0 purchases and 4 sales. A net $890,716 out of the stock.

Long-Term Signal (all transactions): Mostly negative

Insiders have sold considerably more than they have bought. At large companies this can be due to planned sales (10b5-1 plans) and is not necessarily a negative signal.

Across the last 20 transactions: 6 purchases and 14 sales. A net $4,336,927 out of the stock.

Latest purchase: Noto Anthony bought 13,888 shares at $18.06 each on 2026-06-16. The stock has since fallen 19.4%.

Latest sale: Rishel Jeremy sold 18,624 shares at $17.50 each on 2026-09-21.

Who is buying: Noto Anthony, Anthony Noto.

Who is selling: Rishel Jeremy, Keough Kelli, Lavet Robert S, Kelli Keough, Jeremy Rishel.

Latest Insider Trades in SoFi Technologies (2026)

The table shows the last 20 reported insider transactions in SoFi Technologies. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-09-21 Rishel Jeremy Sell 18,624 18 325,920
2026-09-21 Keough Kelli Sell 10,203 17 173,349
2026-08-20 Keough Kelli Sell 11,286 18 203,148
2026-07-20 Keough Kelli Sell 10,954 17 188,299
2026-06-22 Keough Kelli Sell 10,954 17 190,052
2026-06-18 Lavet Robert S Sell 1,188 18 20,849
2026-06-17 Rishel Jeremy Sell 102,123 18 1,815,747
2026-06-16 Noto Anthony Buy 13,888 18 250,817
2026-05-20 Keough Kelli Sell 10,037 16 155,875
2026-05-11 Noto Anthony Buy 15,545 16 248,720

Who is buying and selling SoFi Technologies shares in 2026?

The following insiders have bought shares in SoFi Technologies: Noto Anthony, Anthony Noto. In total, $2,751,674 was bought across 6 transactions. The following insiders have sold shares: Rishel Jeremy, Keough Kelli, Lavet Robert S, Kelli Keough, Jeremy Rishel. In total, $7,088,601 was sold across 14 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

SoFi Technologies Short Selling 2026: 16.9% Sold Short

Very high short interest: 16.9% of the free float
Short % of free float
16.9%
Assessment
Very high short interest
Short squeeze risk
High
Data source
EODHD
Reported about twice a month

Short interest over time: SoFi Technologies

0.0%9.7%19.4%
5/308/610/14
16.9% today (very high)Last 30 days: +2.9 percentage pointsMeasured over 137 days
What does the trend tell you?
Short interest is rising. It is up 2.9 percentage points over the last month and now stands at 16.9%. More investors have borrowed SoFi Technologies and sold it, expecting the price to fall.

It cuts both ways: if they are wrong and the price rises, they have to buy the share back — and those purchases can push the price up further on their own. That is called a short squeeze. That is not in itself a signal about what the price will do — we cannot predict the market, and short interest is only one number among many. But it does say something about what the large players are doing.
The stock has a very high share of short selling. Between 10-20% of the freely traded shares are sold short, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains.

What does this mean for you as an investor?
A short interest of 16.9% means that 16.9% of the freely traded shares in SoFi Technologies have been borrowed and sold by investors betting on falling prices. On positive surprises (e.g. a strong earnings report), short sellers can be forced to buy back shares quickly to close their positions, which can cause a short squeeze with sharp price gains in a short time.

The next potential catalyst is the earnings report on Oct 27, 2026. With a short interest of 16.9%, the report can trigger considerable volatility.

Short interest comes from our data provider EODHD. The figure is reported about twice a month; we check it every trading day.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
16.9%

When Does SoFi Technologies Report Earnings – Next Date: Oct 27, 2026

The next earnings report from SoFi Technologies is scheduled for October 27, 2026, before the market opens. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of SoFi Technologies 2026 – Signal: Strong Sell

Overall Technical Signal: Strong Sell

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated October 17, 2026.

Technical analysis of SoFi Technologies (SOFI.US) – RSI 35, MACD negative (bearish), daily candlestick chart October 2026
SoFi Technologies technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Oct 17, 2026.

Trend Analysis of SoFi Technologies, Inc. Common Stock

SoFi Technologies, Inc. Common Stock is in a short-term downtrend. The price of $14.55 is 8.0% below the 20-day average ($15.82). Medium term, the picture is negative: the price is 14.9% below the 50-day average ($17.09). Long term, the stock is 20.8% below the 200-day average ($18.37), which signals a long-term downtrend.

Death Cross: The 50-day average (17.09) is below the 200-day average (18.37), which is a classic bearish signal for SoFi Technologies, Inc. Common Stock.

Is SoFi Technologies, Inc. Common Stock overbought or oversold?

SoFi Technologies, Inc. Common Stock has an RSI of 34.7. The stock sits in the lower part of the neutral zone, which points to weak momentum without being oversold. In the current downtrend, be careful about reading this as a buying opportunity.

MACD Analysis for SoFi Technologies, Inc. Common Stock

Daily MACD: MACD is negative (-0.646), which means the short-term trend is bearish (the 12-day EMA is below the 26-day EMA). MACD is below the signal line (-0.567) by 0.079, which confirms growing negative momentum in the downtrend.

Weekly MACD: MACD5 is negative (-0.872), which indicates a broader bearish long-term trend. MACD5 is below the signal line (-0.756) by 0.116, which confirms continued negative long-term momentum.

Overall MACD assessment: Both the daily and weekly MACD are negative and below their signal lines. Trend and momentum are negative across time horizons – the strongest bearish signal.

Risk Profile for SoFi Technologies, Inc. Common Stock

SoFi Technologies, Inc. Common Stock has an annual standard deviation of 55.6%, which classifies the stock as Speculative. Sizeable price swings are normal, and the stock requires a higher risk tolerance.

Overall Technical Conclusion for SoFi Technologies, Inc. Common Stock

Trend: Negative. The price trades below SMA50 and SMA200.

MACD trend (zero line): Daily bearish (-0.646). Weekly bearish (-0.872).

MACD momentum (signal): Daily falling. Weekly falling.

RSI: 34.7 – neutral.

Technical signal: Strong Sell

The price is in a downtrend (below SMA50/SMA200) and MACD is negative on both a daily and weekly basis. Avoid buying and consider closing existing positions.

Frequently Asked Questions About SoFi Technologies stock in 2026

Should you buy SoFi Technologies stock now?
No, the technical signal for SoFi Technologies is currently Strong Sell. SoFi Technologies trades at $14.55 as of Oct 17, 2026. The technical analysis shows the following: MACD is negative (bearish trend) at -0.646 with falling momentum (signal: -0.567); RSI is at 34.7 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $20.29 points to 39.5% upside. The stock is in a broader downtrend (below SMA50/SMA200). Buying in a downtrend is generally not recommended. This is a technical observation based on current data, not investment advice.
What is the price target for SoFi Technologies stock?
The average analyst price target for SoFi Technologies is $20.29. The current price is $14.55, which gives an upside of 39.5%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $18.26 and $22.32.
Is SoFi Technologies a dividend stock?
No, SoFi Technologies does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of SoFi Technologies stock?
SoFi Technologies is rated as a stock in the risk category Speculative. the annual standard deviation is 55.6%, which classifies the stock as Speculative.
Is SoFi Technologies overvalued?
No, SoFi Technologies is considered undervalued based on the analyst price target (39.5% upside). SoFi Technologies has the following valuation ratios: a P/E ratio of 29.9 (moderately to highly valued), a P/S ratio of 4.6, a P/B ratio of 1.9. The analyst price target suggests that the stock is undervalued by 39.5%.
Is SoFi Technologies overbought?
No, SoFi Technologies is not overbought. RSI is at 34.7 (neutral zone). The technical indicators show: RSI is at 34.7 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 8.0% below the 20-day average (short-term downtrend). In addition, MACD is negative with falling momentum (bearish).
When is the next SoFi Technologies earnings report?
SoFi Technologies reports its next earnings on October 27, 2026. The stock currently trades at $14.55. With a P/E ratio of 29.9, the market will be watching closely whether earnings meet expectations. The RSI is at 34.7, so the report can reinforce the current technical trend.
Is SoFi Technologies shorted?
Yes, SoFi Technologies is shorted with 16.9% of the free float sold short. This is a very high level of short selling, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains. The figure comes from our data provider EODHD, is reported about twice a month, and we check it every trading day.
Are insiders buying SoFi Technologies stock?
No, insiders are not buying SoFi Technologies shares – they are net sellers. Over the last 3 months, insiders have made 0 purchases and 4 sales. On a net basis, 890,716 $ worth of shares were sold. Across the last 20 reported transactions, the split is 6 purchases and 14 sales, with a net 4,336,927 $ sold. Active sellers include Rishel Jeremy, Keough Kelli, Lavet Robert S and others. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is SoFi Technologies a good stock?
Based on our total score, SoFi Technologies is rated as a mediocre stock with a total score of 42 out of 100. The stock scores around average on value, quality and momentum – it sits near the median in our database. The score is made up of Value: 57/100, Quality: 55/100, Momentum: 16/100. In addition: analysts see 39.5% upside to the price target. Whether now is the time to buy is a separate question: the technical signal is Strong Sell. Whether SoFi Technologies is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for SoFi Technologies stock?
The outlook for SoFi Technologies based on current data: the average analyst price target is $20.29 (+39.5%); the stock is in a downtrend (below SMA50 and SMA200); the next earnings report is due on Oct 27, 2026, which can move the price; the P/E ratio is 29.9 (moderate). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is SoFi Technologies stock falling?
SoFi Technologies is falling right now. The technical indicators show: the price is 8.0% below the 20-day average; MACD is negative with falling momentum (bearish signal); short interest is 16.9% (high – many are betting on a decline); insiders have mostly been selling the stock recently. For the latest context, see our technical analysis and insider section above.
How high can SoFi Technologies go?
The average analyst price target for SoFi Technologies is $20.29, which corresponds to a potential gain of 39.5% from the current price of $14.55. The stock has traded between $14.88 and $32.73 over the last 52 weeks. The price is 55.5% below the 52-week high, which can indicate potential if the underlying fundamentals are intact. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can SoFi Technologies fall?
The stock has traded as low as $14.88 over the last 52 weeks — that is 2.3% below the current price of $14.55. The biggest decline (drawdown) in the same period was 54.5% from high to low. Within a year, the price typically swings about ±55.6% (standard deviation — a measure of price swings). A difficult year could therefore mean a further decline of that size. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does SoFi Technologies do?
SoFi Technologies, Inc. runs an online financial platform. It makes money by offering loans, savings accounts and investment services to everyday customers. The company operates mainly in the United States, and also has activities in Latin America and Canada. Its customers ar... The company belongs to the Financial Services sector, more specifically the Credit Services industry, is headquartered in United States, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate SoFi Technologies as an investment.
Did SoFi Technologies raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from SoFi Technologies. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history above.
Is SoFi Technologies making money or losing money?
Yes, SoFi Technologies is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 14.9% — which is solid. The operating margin (profit before interest and taxes) is 17.0%. At a P/E ratio of 29.9, you currently pay 29.9 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can SoFi Technologies go bankrupt?
Altman Z2 is not used for banks and financial companies — their balance sheet is built on debt (that is the business model), so the model would wrongly classify a healthy bank as distressed. For SoFi Technologies, look instead at the capital base (e.g. the core capital ratio), loan losses and earnings power.
Does SoFi Technologies have a lot of debt?
Yes, SoFi Technologies has elevated debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 456%. For the financial services sector, anything above 400% counts as elevated — that raises the financial risk, especially if interest rates rise or earnings fall. Banks take in deposits (debt) as their raw material and lend it out — which naturally gives a high D/E. 200-400% is typical; only above 400% counts as elevated. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector.

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