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Shopify (SHOP.US) Price Target 2026/2027: 20% Upside – Rating and Stock Analysis

145.09
Analysis framework by , founder of TradeDesk · Data: EODHD, official filings (SEC) · Updated
Price history for Shopify (SHOP.US) – stock price at 145.09 $, September 2026
Shopify stock price – price development 2026. Updated Sep 8, 2026.
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Shopify Price Target 2026: Analysts See 18% Upside

The average price target for Shopify is $171.15. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 17.96% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is Shopify overvalued or undervalued?

Shopify is currently undervalued with a gap of 18% relative to the price target.


The current price is $145.09, which places Shopify in the undervalued category. The stock is considered undervalued when the price is below $154.04, and overvalued when the price exceeds $188.27.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For Shopify, the fair value range lies between $154.04 and $188.27.


See the full price target analysis for Shopify →

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Analyst Ratings for Shopify stock in 2026: Buy

51 analysts cover Shopify. The majority is positive, with 74.5% recommending Buy, while 23.5% recommend Hold. The average price target is $171.15, which gives an upside of 18% from the current price.

Consensus: Buy (4.25/5)
Strong Buy
28 (54.9%)
Buy
10 (19.6%)
Hold
12 (23.5%)
Strong Sell
1 (2%)
Strong Sell Sell Hold Buy Strong Buy
4.25 out of 5 based on 51 analysts
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About Shopify – Software - Application

**What Shopify does:** Shopify builds a platform that helps people sell things, both online and in physical stores. The company makes money mainly in two ways: through subscription fees, and by charging a small fee each time a customer uses Shopify's payment or shipping services.

**How it works:** Shopify gives sellers tools to manage their stock, orders, and marketing. Sellers can reach customers through webshops, social media, and pop-up stores (temporary physical shops). Shopify also sells extra products like custom designs (called "themes") and add-on tools (called "apps") that sellers can use to improve their online stores.

**Where it operates:** Shopify runs its business across North America, Europe, the Middle East, and Asia.

**Background:** The company was founded in 2006. Since then, it has helped millions of retailers around the world sell their products. Read more about the company

Key Figures for Shopify

$ 187B Market cap
$ 13.3B Revenue
Software - Application Industry
98.03 P/E
14.19 P/S
14.80 P/B
USA Listed on exchange
shopify.com Website
Technology Sector

What kind of stock is Shopify?

Growth stock

Shopify is classified as a growth stock with quarterly earnings growth of 68.1% and strong long-term momentum of 0.0%.

Score Overview for Shopify

💰 Value Score 9/100 (Very Low)
⭐ Quality Score 62/100 (High)
🚀 Momentum Score 62/100 (High)
📊 Total Score 44/100

📈 Valuation

Shopify trades at a P/E ratio of 98.0, which is above the market average. The forward P/E is 59.5 (39% lower), which suggests the market expects rising earnings. The P/S ratio is 14.2 (high — the market pays a premium for the revenue). The P/B ratio is 14.8. The PEG ratio is 2.61 — above 2.0 suggests the stock is expensive relative to its growth rate.

💵 Profitability & Growth

Shopify has a profit margin of 14.5% (solid) and an operating margin of 17.6%. Return on equity (ROE) is 15.5% — solid return on equity. Return on assets (ROA) is 10.2%. The latest quarterly earnings grew 68.1% year over year — strong growth.

🏦 Financial Health

The Piotroski score is 6 out of 9 — good financial health. Altman Z2 is 10.94 (healthy balance sheet — low risk). The debt-to-equity ratio (D/E) is 20.5% — low debt, a solid balance sheet.

🚀 Momentum & Short Interest

Short interest is 1.28% — low, the market does not expect a decline.

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Shopify Short Selling 2026: 1.3% Sold Short

Low short interest: 1.3% of the free float
Short % of free float
1.3%
Assessment
Low short interest
Short squeeze risk
Low
Data source
SEC
Updated daily

Short interest over time: Shopify

0.0%1.3%2.5%
Peak 2.2% · 7/26
5/307/138/27
1.3% today (low)Peaked at 2.2% on Jul 26, 2026Last 30 days: −0.9 percentage pointsMeasured over 89 days
What does the trend tell you?
Short interest is falling. It is down 0.9 percentage points over the last month and now stands at 1.3%. This is how shorting works: whoever shorts has borrowed the share and sold it, and to close the position again they must buy the share back. Falling short interest therefore means shares are being bought back in Shopify right now.

Many investors watch for exactly this: short interest that has been high and starts falling back. The professionals who bet on a falling price are closing down. That is not in itself a signal about what the price will do — we cannot predict the market, and short interest is only one number among many. But it does say something about what the large players are doing.
The stock has a low share of short selling. Less than 2% of the freely traded shares are sold short, which points to limited bearish sentiment.

Data is updated daily based on official filings with the SEC.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
1.3%

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When Does Shopify Report Earnings?

The next earnings date for Shopify is not yet available. Check the company's investor calendar for more information.



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Technical Analysis of Shopify 2026 – Signal: Strong Buy

Overall Technical Signal: Strong Buy

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated September 8, 2026.

Technical analysis of Shopify (SHOP.US) – RSI 52, MACD positive (bullish), daily candlestick chart September 2026
Shopify technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Sep 8, 2026.

Trend Analysis of Shopify Inc

Shopify Inc is in a short-term downtrend. The price of $145.09 is 3.0% below the 20-day average ($149.53). Medium term, the picture is positive: the price is 8.2% above the 50-day average ($134.15). Long term, the stock is 10.5% above the 200-day average ($131.31), which confirms a long-term uptrend.

Golden Cross: The 50-day average (134.15) is above the 200-day average (131.31), which is a classic bullish signal for Shopify Inc.

Is Shopify Inc overbought or oversold?

Shopify Inc has an RSI of 52.0, right in the middle of the neutral zone. There is no clear buying or selling pressure.

MACD Analysis for Shopify Inc

Daily MACD: MACD is positive (3.033), which means the short-term trend is bullish (the 12-day EMA is above the 26-day EMA). MACD is below the signal line (4.907) by 1.874, which suggests the positive momentum is fading – the trend could be turning.

Weekly MACD: MACD5 is positive (4.834), which indicates a broader bullish long-term trend. MACD5 is above the signal line (-0.301) by 5.135, which confirms rising long-term momentum.

Overall MACD assessment: Both the daily and weekly trend are bullish (MACD positive). However, momentum shows signs of weakening on a daily basis. Watch whether the trend holds.

Risk Profile for Shopify Inc

Shopify Inc has an annual standard deviation of 57.8%, which classifies the stock as Speculative. Sizeable price swings are normal, and the stock requires a higher risk tolerance.

Overall Technical Conclusion for Shopify Inc

Trend: Positive. The price trades above SMA50 and SMA200.

MACD trend (zero line): Daily bullish (3.033). Weekly bullish (4.834).

MACD momentum (signal): Daily falling. Weekly rising.

RSI: 52.0 – neutral.

Technical signal: Strong Buy

The price is in an uptrend (above SMA50/SMA200) and MACD is positive on both a daily and weekly basis. Trend and MACD trend confirm each other – the strongest technical buy signal.

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Frequently Asked Questions About Shopify stock in 2026

Should you buy Shopify stock now?
Yes, the technical signal for Shopify is currently BUY. Shopify trades at $145.09 as of 9/8/2026. The overall technical signal is: Strong Buy. The technical analysis shows the following: MACD is positive (bullish trend) at 3.033 with falling momentum (signal: 4.907); RSI is at 52.0 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $171.15 points to 18.0% upside. The stock is in a broader uptrend (above SMA50/SMA200). This is a technical observation based on current data, not investment advice.
What is the price target for Shopify stock?
The average analyst price target for Shopify is $171.15. The current price is $145.09, which gives an upside of 18.0%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $154.04 and $188.27.
Is Shopify a dividend stock?
No, Shopify does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of Shopify stock?
Shopify is rated as a stock in the risk category Speculative. the annual standard deviation is 57.8%, which classifies the stock as Speculative.
Is Shopify overvalued?
No, Shopify is considered undervalued based on the analyst price target (18.0% upside). Shopify has the following valuation ratios: a P/E ratio of 98.0 (highly valued), a P/S ratio of 14.2, a P/B ratio of 14.8. The analyst price target suggests that the stock is undervalued by 18.0%.
Is Shopify overbought?
No, Shopify is not overbought. RSI is at 52.0 (neutral zone). The technical indicators show: RSI is at 52.0 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 3.0% below the 20-day average (short-term downtrend). In addition, MACD is positive, but momentum is falling.
When is the next Shopify earnings report?
The date of the next earnings report for Shopify has not been published yet. Check the company's investor calendar for updates.
Is Shopify shorted?
Yes, Shopify is shorted with 1.3% of the free float sold short. This is a moderate level of short selling, within the normal range for most stocks. Data is updated daily based on official filings with the SEC.
Are insiders buying Shopify stock?
There is currently no registered insider trading for Shopify.
Is Shopify a good stock?
Based on our total score, Shopify is rated as a mediocre stock with a total score of 44 out of 100. The stock scores around average on value, quality and momentum – it sits near the median in our database. The score is made up of Value: 9/100, Quality: 62/100, Momentum: 62/100. In addition: analysts see 18.0% upside to the price target; technical signal: Strong Buy. Whether Shopify is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for Shopify stock?
The outlook for Shopify based on current data: the average analyst price target is $171.15 (+18.0%); the stock is in an uptrend (above SMA50 and SMA200); the P/E ratio is 98.0 (high – the market expects growth). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is Shopify stock falling?
Shopify is falling right now. The technical indicators show: the price is 3.0% below the 20-day average. For the latest context, see our technical analysis, insider section and news overview above.
How high can Shopify go?
The average analyst price target for Shopify is $171.15, which corresponds to a potential gain of 18.0% from the current price of $145.09. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can Shopify fall?
We lack enough history to give a specific floor for Shopify. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does Shopify do?
**What Shopify does:** Shopify builds a platform that helps people sell things, both online and in physical stores. The company makes money mainly in two ways: through subscription fees, and by charging a small fee each time a customer uses Shopify's payment or shipping servic... The company belongs to the Technology sector, more specifically the Software - Application industry, is headquartered in USA, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate Shopify as an investment.
Did Shopify raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from Shopify. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history and the news overview above.
Is Shopify making money or losing money?
Yes, Shopify is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 14.5% — which is solid. The operating margin (profit before interest and taxes) is 17.6%. At a P/E ratio of 98.0, you currently pay 98.0 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can Shopify go bankrupt?
The bankruptcy risk of Shopify is rated as low. Altman Z2 (a model for assessing financial distress) is 10.94 — that places the company in the healthy zone. The company has a healthy balance sheet with limited debt relative to earnings and assets. The Piotroski score (financial health 0-9, higher is better) is 6 — which is average. Debt relative to equity is 20% (low). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does Shopify have a lot of debt?
No, Shopify has low debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 20%. For the technology sector, anything below 60% counts as low debt. Tech companies are usually asset-light and need little borrowed capital — anything below 60% counts as low in this sector. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector.
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