Rivian Automotive (RIVN.US) Price Target 2026/2027: 35% Upside – Rating and Stock Analysis

14.51
Price history for Rivian Automotive (RIVN.US) – stock price at $14.51, October 2026
Rivian Automotive stock price – price development 2026. Updated Oct 7, 2026.
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Rivian Automotive Price Target 2026: Analysts See 33% Upside

The average price target for Rivian Automotive is $19.31. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 33.08% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is Rivian Automotive overvalued or undervalued?

Rivian Automotive is currently undervalued with a gap of 33.1% relative to the price target.


The current price is $14.51, which places Rivian Automotive in the undervalued category. The stock is considered undervalued when the price is below $17.38, and overvalued when the price exceeds $21.24.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For Rivian Automotive, the fair value range lies between $17.38 and $21.24.


See the full price target analysis for Rivian Automotive →

Analyst Ratings for Rivian Automotive stock in 2026: Hold

25 analysts cover Rivian Automotive. The ratings are mixed, with 48% Buy, 32% Hold and 20% Sell. The average price target is $19.31, which gives an upside of 33.1% from the current price.

Consensus: Hold (3.44/5)
Strong Buy
7 (28%)
Buy
5 (20%)
Hold
8 (32%)
Sell
2 (8%)
Strong Sell
3 (12%)
Strong Sell Sell Hold Buy Strong Buy
3.44 out of 5 based on 25 analysts

About Rivian Automotive – Auto Manufacturers

Rivian Automotive, Inc. designs, develops, manufactures, and sells electric vehicles and accessories. The company offers five-passenger pickup trucks and sports utility vehicles. It provides Rivian Commercial Vehicle platform for electric Delivery Van with collaboration with Amazon.com. The company sells its products directly to customers in the consumer and commercial markets. Rivian Automotive, Inc. was founded in 2009 and is based in San Jose, California. Read more about the company

Key Figures for Rivian Automotive

$21.4B Market cap
$5.9B Revenue
Auto Manufacturers Industry
- P/E
3.63 P/S
4.29 P/B
United States Listed on exchange
rivian.com Website

What kind of stock is Rivian Automotive?

Speculative stock

Rivian Automotive is classified as a speculative stock.

Score Overview for Rivian Automotive

💰 Value Score 21/100 (Low)
⭐ Quality Score 7/100 (Very Low)
🚀 Momentum Score 29/100 (Low)
📊 Total Score 19/100

⚠️ 5 red flags identified 3 critical

Our analysis has identified 5 potential risk factors in Rivian Automotive that investors should be aware of.

⚠️ Weak financial health: The Piotroski score is only 3/9 – the company shows signs of weakened profitability, liquidity or capital structure.
🚨 Weak balance sheet (elevated risk): Altman Z2 is -5.12 – the balance sheet is measurably weaker than average. This is a risk signal based on the numbers, not a bankruptcy prediction.
🚨 Negative profit margin: The profit margin is -55.0% – the company is losing money on its operations.
🚨 Negative return on equity: ROE is -57.5% – the company is generating a negative return for shareholders.
⚠️ High short interest: 13.6% of the shares are sold short – many professional investors are betting on price declines.

📈 Valuation

The P/S ratio is 3.6. The P/B ratio is 4.3.

🏦 Financial Health

The Piotroski score is 3 out of 9 — weak financial health, be careful. Altman Z2 is -5.12 (weak balance sheet — elevated risk). The debt-to-equity ratio (D/E) is 134.9% — moderate debt.

🚀 Momentum & Short Interest

Short interest is 13.59% — very high, the market is skeptical.

Insider Trading in Rivian Automotive 2026: The Signal Is negative

In 2026, insiders at Rivian Automotive have made 20 transactions – split into 1 purchases and 19 sales. On a net basis, insiders put $995,302,710 into the stock, which is a positive signal. Active insiders include VOLKSWAGEN AG, CALLAHAN MICHAEL JOHN, McDonough Claire and others. In the short term (last 3 months), the insider signal is negative.

Short-Term Signal (3 months): Negative

Insiders have exclusively sold shares over the last 3 months.

Over the last 3 months: 0 purchases and 4 sales. A net $788,306 out of the stock.

Long-Term Signal (all transactions): Mostly positive

Insiders have bought considerably more than they have sold. This suggests several key people see value in the stock.

Across the last 20 transactions: 1 purchases and 19 sales. A net $995,302,710 into the stock.

Latest purchase: VOLKSWAGEN AG bought 62,889,522 shares at $15.90 each on 2026-04-30. The stock has since fallen 8.7%.

Latest sale: CALLAHAN MICHAEL JOHN sold 15,000 shares at $15.00 each on 2026-10-01.

Who is buying: VOLKSWAGEN AG.

Who is selling: CALLAHAN MICHAEL JOHN, McDonough Claire, Boone Karen, Scaringe Robert J, Claire Mcdonough and others.

Latest Insider Trades in Rivian Automotive (2026)

The table shows the last 20 reported insider transactions in Rivian Automotive. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-10-01 CALLAHAN MICHAEL JOHN Sell 15,000 15 225,000
2026-09-11 CALLAHAN MICHAEL JOHN Sell 15,000 16 244,350
2026-08-20 McDonough Claire Sell 8,023 16 128,368
2026-08-18 McDonough Claire Sell 13,144 15 190,588
2026-07-06 Boone Karen Sell 20,000 20 400,000
2026-06-03 McDonough Claire Sell 8,022 18 144,396
2026-05-29 McDonough Claire Sell 8,023 16 128,368
2026-05-28 Scaringe Robert J Sell 34,818 15 522,270
2026-05-21 McDonough Claire Sell 7,600 14 106,400
2026-05-18 McDonough Claire Sell 5,544 13 74,456

Who is buying and selling Rivian Automotive shares in 2026?

The following insiders have bought shares in Rivian Automotive: VOLKSWAGEN AG. In total, $999,943,400 was bought across 1 transactions. The following insiders have sold shares: CALLAHAN MICHAEL JOHN, McDonough Claire, Boone Karen, Scaringe Robert J, Claire Mcdonough and others. In total, $4,640,690 was sold across 19 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

Rivian Automotive Short Selling 2026: 13.6% Sold Short

Very high short interest: 13.6% of the free float
Short % of free float
13.6%
Assessment
Very high short interest
Short squeeze risk
High
Data source
EODHD
Reported about twice a month

Short interest over time: Rivian Automotive

0.0%8.4%16.8%
Peak 14.6% · 6/28
5/307/289/26
13.6% today (very high)Peaked at 14.6% on Jun 28, 2026Essentially unchanged over the last 30 daysMeasured over 119 days
What does the trend tell you?
Short interest in Rivian Automotive has been fairly stable at 13.6% over the period. Neither many new short sellers have arrived nor many positions been closed.

What matters is when the curve starts to move. This is how shorting works: whoever shorts has borrowed the share and sold it, and to close the position again they must buy the share back. When short interest falls, shares are being bought back. So it is worth watching the trend, not just today's number.
The stock has a very high share of short selling. Between 10-20% of the freely traded shares are sold short, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains.

What does this mean for you as an investor?
A short interest of 13.6% means that 13.6% of the freely traded shares in Rivian Automotive have been borrowed and sold by investors betting on falling prices. On positive surprises (e.g. a strong earnings report), short sellers can be forced to buy back shares quickly to close their positions, which can cause a short squeeze with sharp price gains in a short time.

The next potential catalyst is the earnings report on Oct 29, 2026. With a short interest of 13.6%, the report can trigger considerable volatility.

Short interest comes from our data provider EODHD. The figure is reported about twice a month; we check it every trading day.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
13.6%

When Does Rivian Automotive Report Earnings – Next Date: Oct 29, 2026

The next earnings report from Rivian Automotive is scheduled for October 29, 2026, after the market closes. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of Rivian Automotive 2026 – Signal: Strong Sell

Overall Technical Signal: Strong Sell

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated October 7, 2026.

Technical analysis of Rivian Automotive (RIVN.US) – RSI 40, MACD negative (bearish), daily candlestick chart October 2026
Rivian Automotive technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Oct 7, 2026.

Trend Analysis of Rivian Automotive Inc. Class A Common Stock

Rivian Automotive Inc. Class A Common Stock is in a short-term downtrend. The price of $14.51 is 4.6% below the 20-day average ($15.21). Medium term, the picture is negative: the price is 7.4% below the 50-day average ($15.66). Long term, the stock is 10.0% below the 200-day average ($16.13), which signals a long-term downtrend.

Death Cross: The 50-day average (15.66) is below the 200-day average (16.13), which is a classic bearish signal for Rivian Automotive Inc. Class A Common Stock.

Is Rivian Automotive Inc. Class A Common Stock overbought or oversold?

Rivian Automotive Inc. Class A Common Stock has an RSI of 39.6. The stock sits in the lower part of the neutral zone, which points to weak momentum without being oversold. In the current downtrend, be careful about reading this as a buying opportunity.

MACD Analysis for Rivian Automotive Inc. Class A Common Stock

Daily MACD: MACD is negative (-0.360), which means the short-term trend is bearish (the 12-day EMA is below the 26-day EMA). MACD is below the signal line (-0.299) by 0.061, which confirms growing negative momentum in the downtrend.

Weekly MACD: MACD5 is negative (-0.146), which indicates a broader bearish long-term trend. MACD5 is below the signal line (0.069) by 0.215, which confirms continued negative long-term momentum.

Overall MACD assessment: Both the daily and weekly MACD are negative and below their signal lines. Trend and momentum are negative across time horizons – the strongest bearish signal.

Risk Profile for Rivian Automotive Inc. Class A Common Stock

Rivian Automotive Inc. Class A Common Stock has an annual standard deviation of 70.2%, which classifies the stock as Extremely speculative. Only risk-tolerant investors should consider this stock, because the price swings can be very large.

Overall Technical Conclusion for Rivian Automotive Inc. Class A Common Stock

Trend: Negative. The price trades below SMA50 and SMA200.

MACD trend (zero line): Daily bearish (-0.360). Weekly bearish (-0.146).

MACD momentum (signal): Daily falling. Weekly falling.

RSI: 39.6 – neutral.

Technical signal: Strong Sell

The price is in a downtrend (below SMA50/SMA200) and MACD is negative on both a daily and weekly basis. Avoid buying and consider closing existing positions.

Frequently Asked Questions About Rivian Automotive stock in 2026

Should you buy Rivian Automotive stock now?
No, the technical signal for Rivian Automotive is currently Strong Sell. Rivian Automotive trades at $14.51 as of Oct 7, 2026. The technical analysis shows the following: MACD is negative (bearish trend) at -0.360 with falling momentum (signal: -0.299); RSI is at 39.6 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $19.31 points to 33.1% upside. The stock is in a broader downtrend (below SMA50/SMA200). Buying in a downtrend is generally not recommended. This is a technical observation based on current data, not investment advice.
What is the price target for Rivian Automotive stock?
The average analyst price target for Rivian Automotive is $19.31. The current price is $14.51, which gives an upside of 33.1%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $17.38 and $21.24.
Is Rivian Automotive a dividend stock?
No, Rivian Automotive does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of Rivian Automotive stock?
Rivian Automotive is rated as a stock in the risk category Extremely speculative. the annual standard deviation is 70.2%, which classifies the stock as Extremely speculative.
Is Rivian Automotive overvalued?
No, Rivian Automotive is considered undervalued based on the analyst price target (33.1% upside). Rivian Automotive has the following valuation ratios: a P/S ratio of 3.6, a P/B ratio of 4.3. The analyst price target suggests that the stock is undervalued by 33.1%.
Is Rivian Automotive overbought?
No, Rivian Automotive is not overbought. RSI is at 39.6 (neutral zone). The technical indicators show: RSI is at 39.6 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 4.6% below the 20-day average (short-term downtrend). In addition, MACD is negative with falling momentum (bearish).
When is the next Rivian Automotive earnings report?
Rivian Automotive reports its next earnings on October 29, 2026. The stock currently trades at $14.51.
Is Rivian Automotive shorted?
Yes, Rivian Automotive is shorted with 13.6% of the free float sold short. This is a very high level of short selling, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains. The figure comes from our data provider EODHD, is reported about twice a month, and we check it every trading day.
Are insiders buying Rivian Automotive stock?
No, insiders are not buying Rivian Automotive shares – they are net sellers. Over the last 3 months, insiders have made 0 purchases and 4 sales. On a net basis, 788,306 $ worth of shares were sold. Across the last 20 reported transactions, the split is 1 purchases and 19 sales, with a net 995,302,710 $ bought. Active sellers include CALLAHAN MICHAEL JOHN, McDonough Claire, Boone Karen and others. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is Rivian Automotive a good stock?
Based on our total score, Rivian Automotive is rated as a disastrous stock with a total score of 19 out of 100. The stock scores very low on value, quality and momentum – it is among the worst in our database. The score is made up of Value: 21/100, Quality: 7/100, Momentum: 29/100. In addition: analysts see 33.1% upside to the price target; technical signal: Strong Sell. Whether Rivian Automotive is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for Rivian Automotive stock?
The outlook for Rivian Automotive based on current data: the average analyst price target is $19.31 (+33.1%); the stock is in a downtrend (below SMA50 and SMA200); the next earnings report is due on Oct 29, 2026, which can move the price. Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is Rivian Automotive stock falling?
Rivian Automotive is falling right now. The technical indicators show: the price is 4.6% below the 20-day average; MACD is negative with falling momentum (bearish signal); short interest is 13.6% (high – many are betting on a decline); insiders have mostly been selling the stock recently. For the latest context, see our technical analysis and insider section above.
How high can Rivian Automotive go?
The average analyst price target for Rivian Automotive is $19.31, which corresponds to a potential gain of 33.1% from the current price of $14.51. The stock has traded between $12.39 and $22.69 over the last 52 weeks. The price is 36.1% below the 52-week high, which can indicate potential if the underlying fundamentals are intact. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can Rivian Automotive fall?
The stock has traded as low as $12.39 over the last 52 weeks — that is 14.6% below the current price of $14.51. The biggest decline (drawdown) in the same period was 45.4% from high to low. Within a year, the price typically swings about ±70.2% (standard deviation — a measure of price swings). A difficult year could therefore mean a further decline of that size. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does Rivian Automotive do?
Rivian Automotive, Inc. designs, develops, manufactures, and sells electric vehicles and accessories. The company offers five-passenger pickup trucks and sports utility vehicles. It provides Rivian Commercial Vehicle platform for electric Delivery Van with collaboration with A... The company belongs to the Consumer Cyclical sector, more specifically the Auto Manufacturers industry, is headquartered in United States, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate Rivian Automotive as an investment.
Did Rivian Automotive raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from Rivian Automotive. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history above.
Is Rivian Automotive making money or losing money?
No, Rivian Automotive is currently not making money — the company is losing money with a negative profit margin of -55.0%, a substantial loss. That means the business loses money on every dollar of revenue. For growth stocks investing in expansion this is normal — but it raises the risk if the company does not reach break-even before its capital runs out.
Can Rivian Automotive go bankrupt?
The bankruptcy risk of Rivian Automotive is rated as elevated. Altman Z2 (a model for assessing financial distress) is -5.12 — that places the company in the weak zone. This is a probability based on the numbers, not a verdict — bankruptcy is not imminent. But the balance sheet is measurably weaker than average, so watch the debt, liquidity and possible capital raises. The Piotroski score (financial health 0-9, higher is better) is 3 — which is weak. Debt relative to equity is 135% (moderate). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does Rivian Automotive have a lot of debt?
Rivian Automotive has moderate debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 135%. For the consumer cyclical sector, 100-200% counts as a typical level. Cyclical consumer companies can carry moderate debt in good times — high debt is risky in downturns. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector.

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