JD.com (JD.US) Price Target 2026/2027: 20% Upside – Rating and Stock Analysis

32,38
-0,51%
Price history for JD.com (JD.US) – stock price at 32.38 $, August 2026
JD.com stock price – price development 2026. Updated Aug 6, 2026.
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JD.com Price Target 2026: Analysts See 22% Upside

The average price target for JD.com is $39.65. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 22,47% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is JD.com overvalued or undervalued?

JD.com is currently undervalued with a gap of 22.5% relative to the price target.


The current price is $32.38, which places JD.com in the undervalued category. The stock is considered undervalued when the price is below $35.69, and overvalued when the price exceeds $43.62.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For JD.com, the fair value range lies between $35.69 and $43.62.


See the full price target analysis for JD.com →

Analyst Ratings for JD.com stock in 2026: Strong Buy

38 analysts cover JD.com. There is broad agreement on a positive view — 92.1% recommend buying. The average price target is $39.65, which gives an upside of 22.5% from the current price.

Consensus: Strong Buy (4.66/5)
Strong Buy
28 (73.7%)
Buy
7 (18.4%)
Hold
3 (7.9%)
Strong Sell Sell Hold Buy Strong Buy
4.66 out of 5 based on 38 analysts

About JD.com – Internetforhandler

JD.com er en kinesisk gigant, der driver en kæmpe forretning baseret på teknologi og forsyningskæder. De tjener primært penge på at sælge alt fra elektronik, som computere og husholdningsapparater, til dagligvarer som mad og drikkevarer. JD.com driver også en stor markedsplads, hvor tredjeparter sælger deres varer. Derudover udvikler de selv logistikfaciliteter og tilbyder kunderne omni-channel løsninger, der forbinder online og offline salg. De har også en afdeling, der driver sundhedsydelser online. Virksomheden blev grundlagt i 1998 og har i dag over 450.000 ansatte, primært i Kina. JD.com er altså meget mere end bare en webshop. Read more about the company

Key Figures for JD.com

$ 44,6B Market cap
$ 1,3T Revenue
Internetforhandler Industry
24.07 P/E
0.25 P/S
1.39 P/B
USA Listed on exchange
jd.com Website

What kind of stock is JD.com?

Dividend stock Value stock Momentum stock

JD.com is classified as a dividend stock and value stock and momentum stock. This means the stock combines several attractive traits, including a dividend of 3.0%, and strong price momentum.

Score Overview for JD.com

💰 Value Score 76/100 (High)
⭐ Quality Score 29/100 (Low)
🚀 Momentum Score 79/100 (High)
📊 Total Score 61/100

⚠️ 2 red flags identified 1 critical

Our analysis has identified 2 potential risk factors in JD.com that investors should be aware of.

⚠️ High debt: The debt-to-equity ratio is 161% – the company carries considerably more debt than equity, which raises the financial risk.
🚨 Falling earnings: Quarterly earnings have fallen 51% year over year – the company's profitability is under pressure.

📈 Valuation

JD.com trades at a P/E ratio of 24.1, which is close to the market average. The forward P/E is 11.0 (54% lower), which suggests the market expects rising earnings. The P/S ratio is 0.2 (low — potentially undervalued relative to revenue). The P/B ratio is 1.4. The PEG ratio is 0.84 — below 1.0 suggests the stock is cheap relative to its growth rate.

💵 Profitability & Growth

JD.com has a profit margin of 1.1% (moderate) and an operating margin of 1.2%. Return on equity (ROE) is 6.0%. The latest quarterly earnings grew -50.7% year over year — falling earnings.

🏦 Financial Health

The Piotroski score is 5 out of 9 — average financial health. Altman Z2 is 1.31 (middle zone — moderate). The debt-to-equity ratio (D/E) is 160.8% — moderate debt.

🚀 Momentum & Short Interest

Short interest is 2.40%.

JD.com Dividend 2026: 3.0% Dividend Yield

Dividend Key Figures for JD.com in 2026

Dividend yield
3.03%
Dividend per share
0.98 USD
Payout ratio
10.4%
Low
Dividend growth (3 years)
-21.0%
Avg. annual dividend (3 years)
0.77 USD

When does JD.com pay a dividend in 2026?

Latest ex-dividend date (traded without the dividend)
April 9, 2026
Next dividend payment
April 29, 2026
Latest payment date
April 29, 2026

How much does JD.com pay in dividends?

JD.com pays dividends to its shareholders. The most recently paid dividend was 0.98 USD per share, which corresponds to a dividend yield of 3.03%. Over the last 3 years, the annual dividend has fallen by 21.0%.

The payout ratio is 10.4%, which is low. This suggests the company prioritizes reinvesting in growth over dividend payments. There is good room to raise the dividend in the future.

Historical Dividend Payments for JD.com

We have registered dividend payments for JD.com since 2022-05-19. In that period the stock has paid a dividend 5 times, most recently on 2026-04-09. This stock qualifies as a stable dividend stock, because it has paid a dividend at least once a year for the last 5 years. That makes it attractive to investors looking for steady, regular dividend payments.

Ex-datePayment dateAmountCurrencyPeriod
2026-04-092026-04-290.98USDUnknown period
2025-04-082025-04-290.98USDUnknown period
2024-04-042024-04-290.74USDUnknown period
2023-04-052023-05-040.60USDUnknown period
2022-05-192022-06-141.24USDUnknown period

Insider Trading in JD.com 2026: The Signal Is negative

In 2026, insiders at JD.com have made 5 transactions, all of which were sales. On a net basis, insiders took 1,109,220 $ out of the stock. Active insiders include Xu Ran, Shan Su, Zhang Pang. In the short term (last 3 months), the insider signal is negative.

Short-Term Signal (3 months): Negative

Insiders have exclusively sold shares over the last 3 months.

Over the last 3 months: 0 purchases and 2 sales. A net 45,564 $ out of the stock.

Long-Term Signal (all transactions): Negative

Insiders have exclusively sold shares in the recent period. This can suggest management sees limited opportunity.

Across the last 5 transactions: 0 purchases and 5 sales. A net 1,109,220 $ out of the stock.

Latest sale: Xu Ran sold 1,148 shares at 26 $ each on 2026-07-02.

Who is selling: Xu Ran, Shan Su, Zhang Pang.

Latest Insider Trades in JD.com (2026)

The table shows the last 5 reported insider transactions in JD.com. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-07-02 Xu Ran Sell 1,148 26 30,376
2026-07-02 Shan Su Sell 574 26 15,188
2026-04-02 Zhang Pang Sell 12,800 28 364,032
2026-04-02 Xu Ran Sell 20,000 28 568,800
2026-04-02 Shan Su Sell 4,600 28 130,824

Who is buying and selling JD.com shares in 2026?

The following insiders have sold shares: Xu Ran, Shan Su, Zhang Pang. In total, 1,109,220 $ was sold across 5 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

JD.com Short Selling 2026: 2.4% Sold Short

Moderate short interest: 2.4% of the free float
Short % of free float
2.4%
Assessment
Moderate short interest
Short squeeze risk
Low
Data source
SEC
Updated daily
The stock has a moderate share of short selling. Between 2-5% of the freely traded shares are sold short, which is within the normal range for most stocks.

Data is updated daily based on official filings with the SEC.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
2.4%

When Does JD.com Report Earnings – Next Date: 8/13/2026

The next earnings report from JD.com is scheduled for August 13, 2026, before the market opens. This report covers the second quarter (Q2), which ended on June 30, 2026.



Technical Analysis of JD.com 2026 – Signal: Strong Buy

Overall Technical Signal: Strong Buy

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated August 6, 2026.

Technical analysis of JD.com (JD.US) – RSI 72, MACD positive (bullish), daily candlestick chart August 2026
JD.com technical analysis – candlestick chart with RSI and MACD. Updated Aug 6, 2026.

Trend Analysis of JD.com, Inc

JD.com, Inc is in a short-term uptrend. The price of $32.54 is 6.3% above the 20-day average ($30.62). Medium term, the picture is positive: the price is 12.5% above the 50-day average ($28.91). Long term, the stock is 12.8% above the 200-day average ($28.85), which confirms a long-term uptrend.

Golden Cross: The 50-day average (28.91) is above the 200-day average (28.85), which is a classic bullish signal for JD.com, Inc.

Is JD.com, Inc overbought or oversold?

JD.com, Inc has an RSI of 72.0, which places the stock in overbought territory (above 70). Even though the stock is overbought, the broader trend is positive. A short-term pullback is possible, but the trend still supports the price.

MACD Analysis for JD.com, Inc

Daily MACD: MACD is positive (1.255), which means the short-term trend is bullish (the 12-day EMA is above the 26-day EMA). MACD is above the signal line (1.009) by 0.246, which confirms rising momentum in the uptrend.

Weekly MACD: MACD5 is positive (0.284), which indicates a broader bullish long-term trend. MACD5 is above the signal line (-0.139) by 0.423, which confirms rising long-term momentum.

Overall MACD assessment: Both the daily and weekly MACD are positive and above their signal lines. Trend and momentum confirm each other across time horizons – the strongest bullish signal.

Risk Profile for JD.com, Inc

JD.com, Inc has an annual standard deviation of 32.0%, which classifies the stock as moderately low risk. There is some volatility, but the price is relatively stable.

Overall Technical Conclusion for JD.com, Inc

Trend: Positive. The price trades above SMA50 and SMA200.

MACD trend (zero line): Daily bullish (1.255). Weekly bullish (0.284).

MACD momentum (signal): Daily rising. Weekly rising.

RSI: 72.0 – overbought.

Technical signal: Strong Buy

The price is in an uptrend (above SMA50/SMA200) and MACD is positive on both a daily and weekly basis. Trend and MACD trend confirm each other – the strongest technical buy signal.

Frequently Asked Questions About JD.com stock in 2026

Should you buy JD.com stock now?
Yes, the technical signal for JD.com is currently BUY. JD.com trades at $32.38 as of 8/6/2026. The overall technical signal is: Strong Buy. The technical analysis shows the following: MACD is positive (bullish trend) at 1.255 with rising momentum (signal: 1.009); RSI is at 72.0 (overbought), suggesting the price may have risen too quickly; the stock is in a short-term uptrend (price above the 20-day average); the analyst price target of $39.65 points to 22.5% upside. The stock is in a broader uptrend (above SMA50/SMA200). This is a technical observation based on current data, not investment advice.
What is the price target for JD.com stock?
The average analyst price target for JD.com is $39.65. The current price is $32.38, which gives an upside of 22.5%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $35.69 and $43.62.
Is JD.com a dividend stock?
Yes, JD.com is a dividend stock with a dividend yield of 3.03%. The latest dividend was $0.98 per share. The latest ex-dividend date (traded without the dividend) was 4/9/2026. The payout ratio is 10.4%, which is considered sustainable. The next dividend payment is scheduled for 4/29/2026.
When does JD.com pay a dividend in 2026?
JD.com pays its next dividend on 4/29/2026. The latest dividend was $0.98 per share with an ex-dividend date of 4/9/2026. The dividend yield is 3.03%. The payout ratio of 10.4% points to a sustainable dividend with room to grow.
What is the risk of JD.com stock?
JD.com is rated as a stock with moderately low risk. the annual standard deviation is 32.0%, which classifies the stock as moderately low risk. In addition, an RSI of 72.0 signals overbought (elevated risk of a pullback).
Is JD.com overvalued?
No, JD.com is considered undervalued based on the analyst price target (22.5% upside). JD.com has the following valuation ratios: a P/E ratio of 24.1 (moderately to highly valued), a P/S ratio of 0.2, a P/B ratio of 1.4. The analyst price target suggests that the stock is undervalued by 22.5%.
Is JD.com overbought?
Yes, JD.com is overbought with an RSI of 72.0 (above 70). The technical indicators show: RSI is at 72.0 (above the 70 mark), which signals the price is overbought and may have risen too quickly. In addition, the price is 5.7% above the 20-day average (short-term uptrend). In addition, MACD is positive with rising momentum (bullish).
When is the next JD.com earnings report?
JD.com reports its next earnings on August 13, 2026. The stock currently trades at $32.38. With a P/E ratio of 24.1, the market will be watching closely whether earnings meet expectations. The RSI is at 72.0, so the report can reinforce the current technical trend.
Is JD.com shorted?
Yes, JD.com is shorted with 2.4% of the free float sold short. This is a moderate level of short selling, within the normal range for most stocks. Data is updated daily based on official filings with the SEC.
Are insiders buying JD.com stock?
No, insiders are not buying JD.com shares – they are net sellers. Over the last 3 months, insiders have made 0 purchases and 2 sales. On a net basis, 45,564 $ worth of shares were sold. Across the last 5 reported transactions, the split is 0 purchases and 5 sales, with a net 1,109,220 $ sold. Active sellers include Xu Ran, Shan Su, Zhang Pang. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is JD.com a good stock?
Based on our total score, JD.com is rated as a good stock with a total score of 61 out of 100. The stock scores above average on value, quality and momentum – it is among the top 39% in our database. The score is made up of Value: 76/100, Quality: 29/100, Momentum: 79/100. In addition: analysts see 22.5% upside to the price target; a dividend of 3.03%; technical signal: Strong Buy. Whether JD.com is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for JD.com stock?
The outlook for JD.com based on current data: the average analyst price target is $39.65 (+22.5%); the stock is in an uptrend (above SMA50 and SMA200); the next earnings report is due on 8/13/2026, which can move the price; the P/E ratio is 24.1 (moderate). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is JD.com stock rising?
JD.com is rising right now. The technical indicators show: the price is 5.7% above the 20-day average; MACD is positive with rising momentum (bullish signal); insiders have mostly been selling the stock recently. For the latest context, see our technical analysis, insider section and news overview above.
How high can JD.com go?
The average analyst price target for JD.com is $39.65, which corresponds to a potential gain of 22.5% from the current price of $32.38. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can JD.com fall?
We lack enough history to give a specific floor for JD.com. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does JD.com do?
JD.com er en kinesisk gigant, der driver en kæmpe forretning baseret på teknologi og forsyningskæder. De tjener primært penge på at sælge alt fra elektronik, som computere og husholdningsapparater, til dagligvarer som mad og drikkevarer. JD.com driver også en stor markedsplad... The company belongs to the Cyklisk forbrug sector, more specifically the Internetforhandler industry, is headquartered in USA, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate JD.com as an investment.
Did JD.com raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from JD.com. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history and the news overview above.
Is JD.com making money or losing money?
Yes, JD.com is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 1.1% — which is modest. The operating margin (profit before interest and taxes) is 1.2%. At a P/E ratio of 24.1, you currently pay 24.1 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can JD.com go bankrupt?
The bankruptcy risk of JD.com is rated as moderate. Altman Z2 (a model for assessing financial distress) is 1.31 — that places the company in the middle zone. The Piotroski score (financial health 0-9, higher is better) is 5 — which is average. Debt relative to equity is 161% (high). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does JD.com have a lot of debt?
Yes, JD.com has elevated debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 161%. For the cyklisk forbrug sector, anything above 150% counts as elevated — that raises the financial risk, especially if interest rates rise or earnings fall. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector. Can JD.com service its debt? Can service its debt without problems — the interest coverage ratio (how many times earnings can cover interest payments) is 11.3x, and the company has more cash than debt (net cash).