Deckers Outdoor (DECK.US) Price Target 2026/2027: 45% Upside – Rating and Stock Analysis

84.61
Price history for Deckers Outdoor (DECK.US) – stock price at 84.61 $, September 2026
Deckers Outdoor stock price – price development 2026. Updated Sep 2, 2026.
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Deckers Outdoor Price Target 2026: Analysts See 45% Upside

The average price target for Deckers Outdoor is $122.81. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 45.15% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is Deckers Outdoor overvalued or undervalued?

Deckers Outdoor is currently undervalued with a gap of 45.1% relative to the price target.


The current price is $84.61, which places Deckers Outdoor in the undervalued category. The stock is considered undervalued when the price is below $110.53, and overvalued when the price exceeds $135.09.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For Deckers Outdoor, the fair value range lies between $110.53 and $135.09.


See the full price target analysis for Deckers Outdoor →

Analyst Ratings for Deckers Outdoor stock in 2026: Buy

24 analysts cover Deckers Outdoor. Analysts are mostly neutral — 50% recommend Hold. The average price target is $122.81, which gives an upside of 45.1% from the current price.

Consensus: Buy (3.83/5)
Strong Buy
8 (33.3%)
Buy
4 (16.7%)
Hold
12 (50%)
Strong Sell Sell Hold Buy Strong Buy
3.83 out of 5 based on 24 analysts

About Deckers Outdoor – Footwear & Accessories

Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally. The company offers footwear, apparel, and accessories under the UGG brand; footwear, such as running, trail, hiking, fitness, and lifestyle shoes, as well as apparel and accessories under the HOKA brand; and sandals, shoes, and boots under the Teva brand name. It also provides a casual footwear fashion line under the Koolaburra brand name; and footwear products under the AHNU brand name. The company sells its products through domestic and international retailers, international distributors, and directly to its consumers through its direct-to-consumer business, which includes e-commerce websites and retail stores. Deckers Outdoor Corporation was founded in 1973 and is headquartered in Goleta, California. Read more about the company

Key Figures for Deckers Outdoor

$ 11.9B Market cap
$ 5.5B Revenue
Footwear & Accessories Industry
12.39 P/E
2.15 P/S
5.11 P/B
USA Listed on exchange

What kind of stock is Deckers Outdoor?

Value stock

Deckers Outdoor is classified as a value stock with a value score in the top 27% of all stocks. The P/E ratio of 12.4 points to an attractive valuation.

Score Overview for Deckers Outdoor

💰 Value Score 73/100 (High)
⭐ Quality Score 71/100 (High)
🚀 Momentum Score 23/100 (Low)
📊 Total Score 55/100

📈 Valuation

Deckers Outdoor trades at a P/E ratio of 12.4, which is below the market average and can point to an attractive price. The forward P/E is 11.5 (7% lower), which suggests the market expects rising earnings. The P/S ratio is 2.1. The P/B ratio is 5.1. The PEG ratio is 1.06.

💵 Profitability & Growth

Deckers Outdoor has a profit margin of 18.4% (solid) and an operating margin of 15.2%. Return on equity (ROE) is 42.6% — excellent return on equity. Return on assets (ROA) is 20.3%. The latest quarterly earnings grew 1.1% year over year.

🏦 Financial Health

The Piotroski score is 6 out of 9 — good financial health. Altman Z2 is 8.69 (healthy balance sheet — low risk). The debt-to-equity ratio (D/E) is 44.6% — low debt, a solid balance sheet.

🚀 Momentum & Short Interest

Short interest is 6.48% — elevated, some investors are betting on a decline.

Insider Trading in Deckers Outdoor 2026: The Signal Is mostly negative

In 2026, insiders at Deckers Outdoor have made 20 transactions – split into 1 purchases and 19 sales. On a net basis, insiders took 22,825,419 $ out of the stock. Active insiders include Davis Cindy L, Spring-Green Robin, Spangenberg Anne and others.

Short-Term Signal (3 months): No activity

There has been no insider trading in the last 3 months.

Long-Term Signal (all transactions): Mostly negative

Insiders have sold considerably more than they have bought. At large companies this can be due to planned sales (10b5-1 plans) and is not necessarily a negative signal.

Across the last 20 transactions: 1 purchases and 19 sales. A net 22,825,419 $ out of the stock.

Latest purchase: Davis Cindy L bought 1,825 shares at 110 $ each on 2025-06-06. The stock has since fallen 22.9%.

Latest sale: Spring-Green Robin sold 347 shares at 114 $ each on 2026-02-13.

Who is buying: Davis Cindy L.

Who is selling: Spring-Green Robin, Spangenberg Anne, Shanahan Lauri M, Ogbechie Angela, Ibrahim Maha Saleh and others.

Latest Insider Trades in Deckers Outdoor (2026)

The table shows the last 20 reported insider transactions in Deckers Outdoor. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-02-13 Spring-Green Robin Sell 347 114 39,482
2026-02-13 Spangenberg Anne Sell 4,063 116 471,389
2026-02-13 Shanahan Lauri M Sell 4,682 115 537,681
2025-10-31 Ogbechie Angela Sell 504 82 41,167
2025-09-08 Ibrahim Maha Saleh Sell 76 119 9,041
2025-06-06 Ibrahim Maha Saleh Sell 276 110 30,283
2025-06-06 Davis Cindy L Buy 1,825 110 200,312
2025-06-02 Ogbechie Angela Sell 4,962 104 517,934
2025-03-06 Ibrahim Maha Saleh Sell 39 137 5,342
2025-02-28 Powers David Sell 5,400 139 752,652

Who is buying and selling Deckers Outdoor shares in 2026?

The following insiders have bought shares in Deckers Outdoor: Davis Cindy L. In total, 200,312 $ was bought across 1 transactions. The following insiders have sold shares: Spring-Green Robin, Spangenberg Anne, Shanahan Lauri M, Ogbechie Angela, Ibrahim Maha Saleh and others. In total, 23,025,731 $ was sold across 19 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

Deckers Outdoor Short Selling 2026: 6.5% Sold Short

High short interest: 6.5% of the free float
Short % of free float
6.5%
Assessment
High short interest
Short squeeze risk
Moderate
Data source
SEC
Updated daily
The stock has a high share of short selling. Between 5-10% of the freely traded shares are sold short, which suggests some investors are betting on falling prices. Positive surprises can lead to a moderate short squeeze.

What does this mean for you as an investor?
A short interest of 6.5% means that 6.5% of the freely traded shares in Deckers Outdoor have been borrowed and sold by investors betting on falling prices.

The next potential catalyst is the earnings report on 10/22/2026. With a short interest of 6.5%, the report can trigger considerable volatility.

Data is updated daily based on official filings with the SEC.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
6.5%

When Does Deckers Outdoor Report Earnings – Next Date: 10/22/2026

The next earnings report from Deckers Outdoor is scheduled for October 22, 2026, after the market closes. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of Deckers Outdoor 2026 – Signal: Strong Sell

Overall Technical Signal: Strong Sell

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated September 2, 2026.

Technical analysis of Deckers Outdoor (DECK.US) – RSI 33, MACD negative (bearish), daily candlestick chart September 2026
Deckers Outdoor technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Sep 2, 2026.

Trend Analysis of Deckers Outdoor Corporation

Deckers Outdoor Corporation is in a short-term downtrend. The price of $84.58 is 7.6% below the 20-day average ($91.56). Medium term, the picture is negative: the price is 14.0% below the 50-day average ($98.35). Long term, the stock is 17.5% below the 200-day average ($102.51), which signals a long-term downtrend.

Death Cross: The 50-day average (98.35) is below the 200-day average (102.51), which is a classic bearish signal for Deckers Outdoor Corporation.

Is Deckers Outdoor Corporation overbought or oversold?

Deckers Outdoor Corporation has an RSI of 33.1. The stock sits in the lower part of the neutral zone, which points to weak momentum without being oversold. In the current downtrend, be careful about reading this as a buying opportunity.

MACD Analysis for Deckers Outdoor Corporation

Daily MACD: MACD is negative (-3.594), which means the short-term trend is bearish (the 12-day EMA is below the 26-day EMA). MACD is below the signal line (-3.313) by 0.281, which confirms growing negative momentum in the downtrend.

Weekly MACD: MACD5 is negative (-3.505), which indicates a broader bearish long-term trend. MACD5 is below the signal line (-1.394) by 2.111, which confirms continued negative long-term momentum.

Overall MACD assessment: Both the daily and weekly MACD are negative and below their signal lines. Trend and momentum are negative across time horizons – the strongest bearish signal.

Risk Profile for Deckers Outdoor Corporation

Deckers Outdoor Corporation has an annual standard deviation of 44.8%, which classifies the stock as medium risk. The price can swing noticeably when the market moves.

Overall Technical Conclusion for Deckers Outdoor Corporation

Trend: Negative. The price trades below SMA50 and SMA200.

MACD trend (zero line): Daily bearish (-3.594). Weekly bearish (-3.505).

MACD momentum (signal): Daily falling. Weekly falling.

RSI: 33.1 – neutral.

Technical signal: Strong Sell

The price is in a downtrend (below SMA50/SMA200) and MACD is negative on both a daily and weekly basis. Avoid buying and consider closing existing positions.

Frequently Asked Questions About Deckers Outdoor stock in 2026

Should you buy Deckers Outdoor stock now?
No, the technical signal for Deckers Outdoor is currently SELL. Deckers Outdoor trades at $84.61 as of 9/2/2026. The overall technical signal is: Strong Sell. The technical analysis shows the following: MACD is negative (bearish trend) at -3.594 with falling momentum (signal: -3.313); RSI is at 33.1 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $122.81 points to 45.1% upside. The stock is in a broader downtrend (below SMA50/SMA200). Buying in a downtrend is generally not recommended. This is a technical observation based on current data, not investment advice.
What is the price target for Deckers Outdoor stock?
The average analyst price target for Deckers Outdoor is $122.81. The current price is $84.61, which gives an upside of 45.1%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $110.53 and $135.09.
Is Deckers Outdoor a dividend stock?
No, Deckers Outdoor does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of Deckers Outdoor stock?
Deckers Outdoor is rated as a stock in the risk category Moderate. the annual standard deviation is 44.8%, which classifies the stock as Moderate.
Is Deckers Outdoor overvalued?
No, Deckers Outdoor is considered undervalued based on the analyst price target (45.1% upside). Deckers Outdoor has the following valuation ratios: a P/E ratio of 12.4 (moderately valued), a P/S ratio of 2.1, a P/B ratio of 5.1. The analyst price target suggests that the stock is undervalued by 45.1%.
Is Deckers Outdoor overbought?
No, Deckers Outdoor is not overbought. RSI is at 33.1 (neutral zone). The technical indicators show: RSI is at 33.1 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 7.6% below the 20-day average (short-term downtrend). In addition, MACD is negative with falling momentum (bearish).
When is the next Deckers Outdoor earnings report?
Deckers Outdoor reports its next earnings on October 22, 2026. The stock currently trades at $84.61. With a P/E ratio of 12.4, the market will be watching closely whether earnings meet expectations. The RSI is at 33.1, so the report can reinforce the current technical trend.
Is Deckers Outdoor shorted?
Yes, Deckers Outdoor is shorted with 6.5% of the free float sold short. This is a high level of short selling, which suggests some investors are betting on falling prices. Positive surprises can lead to a moderate short squeeze. Data is updated daily based on official filings with the SEC.
Are insiders buying Deckers Outdoor stock?
No, insiders are not buying Deckers Outdoor shares – they are net sellers. Across the last 20 reported transactions, the split is 1 purchases and 19 sales, with a net 22,825,419 $ sold. Active sellers include Spring-Green Robin, Spangenberg Anne, Shanahan Lauri M and others. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is Deckers Outdoor a good stock?
Based on our total score, Deckers Outdoor is rated as a mediocre stock with a total score of 56 out of 100. The stock scores around average on value, quality and momentum – it sits near the median in our database. The score is made up of Value: 73/100, Quality: 71/100, Momentum: 23/100. In addition: analysts see 45.1% upside to the price target; technical signal: Strong Sell. Whether Deckers Outdoor is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for Deckers Outdoor stock?
The outlook for Deckers Outdoor based on current data: the average analyst price target is $122.81 (+45.1%); the stock is in a downtrend (below SMA50 and SMA200); the next earnings report is due on 10/22/2026, which can move the price; the P/E ratio is 12.4 (low – a possible value stock). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is Deckers Outdoor stock falling?
Deckers Outdoor is falling right now. The technical indicators show: the price is 7.6% below the 20-day average; MACD is negative with falling momentum (bearish signal); short interest is 6.5% (high – many are betting on a decline); insiders have mostly been selling the stock recently. For the latest context, see our technical analysis, insider section and news overview above.
How high can Deckers Outdoor go?
The average analyst price target for Deckers Outdoor is $122.81, which corresponds to a potential gain of 45.1% from the current price of $84.61. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can Deckers Outdoor fall?
We lack enough history to give a specific floor for Deckers Outdoor. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does Deckers Outdoor do?
Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally. The company offers footwear, apparel, and access... The company belongs to the Consumer Cyclical sector, more specifically the Footwear & Accessories industry, is headquartered in USA, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate Deckers Outdoor as an investment.
Did Deckers Outdoor raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from Deckers Outdoor. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history and the news overview above.
Is Deckers Outdoor making money or losing money?
Yes, Deckers Outdoor is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 18.4% — which is solid. The operating margin (profit before interest and taxes) is 15.2%. At a P/E ratio of 12.4, you currently pay 12.4 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can Deckers Outdoor go bankrupt?
The bankruptcy risk of Deckers Outdoor is rated as low. Altman Z2 (a model for assessing financial distress) is 8.69 — that places the company in the healthy zone. The company has a healthy balance sheet with limited debt relative to earnings and assets. The Piotroski score (financial health 0-9, higher is better) is 6 — which is average. Debt relative to equity is 45% (low). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does Deckers Outdoor have a lot of debt?
No, Deckers Outdoor has low debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 45%. For the consumer cyclical sector, anything below 100% counts as low debt. Cyclical consumer companies can carry moderate debt in good times — high debt is risky in downturns. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector. Can Deckers Outdoor service its debt? Can service its debt without problems — the interest coverage ratio (how many times earnings can cover interest payments) is 76.9x, and the company has more cash than debt (net cash).