Crocs (CROX.US) Price Target and Rating 2026/2027

120.22
Price history for Crocs (CROX.US) – stock price at $120.22, October 2026
Crocs stock price – price development 2026. Updated Oct 7, 2026.
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Crocs Price Target 2026: Analysts See 15% Upside

The average price target for Crocs is $138.25. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 15.00% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is Crocs overvalued or undervalued?

Crocs is currently undervalued with a gap of 15% relative to the price target.


The current price is $120.22, which places Crocs in the undervalued category. The stock is considered undervalued when the price is below $124.43, and overvalued when the price exceeds $152.08.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For Crocs, the fair value range lies between $124.43 and $152.08.


See the full price target analysis for Crocs →

Analyst Ratings for Crocs stock in 2026: Hold

15 analysts cover Crocs. Analysts are mostly neutral — 60% recommend Hold. The average price target is $138.25, which gives an upside of 15% from the current price.

Consensus: Hold (3.47/5)
Strong Buy
4 (26.7%)
Buy
1 (6.7%)
Hold
9 (60%)
Strong Sell
1 (6.7%)
Strong Sell Sell Hold Buy Strong Buy
3.47 out of 5 based on 15 analysts

About Crocs – Footwear & Accessories

Crocs makes, develops, and sells shoes and accessories for everyday use. The company earns most of its money by selling footwear. This includes the well-known Crocs clogs, as well as sandals, sneakers, and slippers.

Crocs sells its products in about 85 countries, through both its own stores and online sales. The company runs a large network of sales locations, including more than 370 stores and many e-commerce platforms.

Crocs was founded in 1999. The company has built a strong presence in the Americas, Europe, and Asia. Overall, Crocs is a global company in the casual footwear business.
Read more about the company

Key Figures for Crocs

$5.6B Market cap
$4.1B Revenue
Footwear & Accessories Industry
10.88 P/E
1.39 P/S
4.32 P/B
United States Listed on exchange
crocs.com Website

What kind of stock is Crocs?

Value stock Quality stock

Crocs is classified as a value stock and quality stock. This means the stock combines several attractive traits, strong financial health (Piotroski 7/9).

Score Overview for Crocs

💰 Value Score 79/100 (High)
⭐ Quality Score 78/100 (High)
🚀 Momentum Score 65/100 (High)
📊 Total Score 74/100

⚠️ 2 red flags identified

Our analysis has identified 2 potential risk factors in Crocs that investors should be aware of.

⚠️ High debt: The debt-to-equity ratio is 162% – the company carries considerably more debt than equity, which raises the financial risk.
⚠️ High short interest: 13.2% of the shares are sold short – many professional investors are betting on price declines.

📈 Valuation

Crocs trades at a P/E ratio of 10.9, which is below the market average and can point to an attractive price. The forward P/E is 8.2 (24% lower), which suggests the market expects rising earnings. The P/S ratio is 1.4. The P/B ratio is 4.3. The PEG ratio is 1.39.

💵 Profitability & Growth

Crocs has a profit margin of 14.6% (solid) and an operating margin of 24.2%. Return on equity (ROE) is 42.3% — excellent return on equity. Return on assets (ROA) is 12.0%. The latest quarterly earnings grew -4.2% year over year — falling earnings.

🏦 Financial Health

The Piotroski score is 7 out of 9 — good financial health. Altman Z2 is 5.19 (healthy balance sheet — low risk). The debt-to-equity ratio (D/E) is 162.1% — moderate debt.

🚀 Momentum & Short Interest

Short interest is 13.15% — very high, the market is skeptical.

Insider Trading in Crocs 2026: The Signal Is mostly negative

In 2026, insiders at Crocs have made 20 transactions – split into 9 purchases and 11 sales. On a net basis, insiders took $7,291,147 out of the stock. Active insiders include SMACH THOMAS J, KAPLAN BETH J, REPLOGLE JOHN B and others. In the short term (last 3 months), the insider signal is mostly negative.

Short-Term Signal (3 months): Mostly negative

Insiders have sold more than they have bought over the last 3 months.

Over the last 3 months: 3 purchases and 2 sales. A net $1,862,248 out of the stock.

Long-Term Signal (all transactions): Mostly negative

Insiders have sold considerably more than they have bought. At large companies this can be due to planned sales (10b5-1 plans) and is not necessarily a negative signal.

Across the last 20 transactions: 9 purchases and 11 sales. A net $7,291,147 out of the stock.

Latest purchase: SMACH THOMAS J bought 680 shares at $111.49 each on 2026-09-15. The stock has since risen 7.8%.

Latest sale: Rees Andrew sold 9,576 shares at $140.02 each on 2026-08-10.

Who is buying: SMACH THOMAS J, KAPLAN BETH J, REPLOGLE JOHN B, John B Replogle, Susan L Healy and others.

Who is selling: Rees Andrew, SMACH THOMAS J, MEHLMAN ANNE, Anne Mehlman, Ian Bickley and others.

Latest Insider Trades in Crocs (2026)

The table shows the last 20 reported insider transactions in Crocs. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-09-15 SMACH THOMAS J Buy 680 111 75,813
2026-09-15 KAPLAN BETH J Buy 885 112 99,226
2026-09-10 SMACH THOMAS J Buy 1,000 109 109,420
2026-08-10 Rees Andrew Sell 9,576 140 1,340,832
2026-08-07 Rees Andrew Sell 5,796 139 805,876
2026-06-05 Rees Andrew Sell 6,900 119 821,859
2026-02-20 SMACH THOMAS J Sell 4,963 100 496,300
2026-02-20 MEHLMAN ANNE Sell 12,145 100 1,215,229
2026-02-20 Anne Mehlman Sell 12,145 100 1,215,229
2026-02-13 SMACH THOMAS J Sell 5,000 98 492,050

Who is buying and selling Crocs shares in 2026?

The following insiders have bought shares in Crocs: SMACH THOMAS J, KAPLAN BETH J, REPLOGLE JOHN B, John B Replogle, Susan L Healy and others. In total, $1,313,567 was bought across 9 transactions. The following insiders have sold shares: Rees Andrew, SMACH THOMAS J, MEHLMAN ANNE, Anne Mehlman, Ian Bickley and others. In total, $8,604,714 was sold across 11 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

Crocs Short Selling 2026: 13.2% Sold Short

Very high short interest: 13.2% of the free float
Short % of free float
13.2%
Assessment
Very high short interest
Short squeeze risk
High
Data source
EODHD
Reported about twice a month

Short interest over time: Crocs

0.0%8.4%16.8%
Peak 14.6% · 6/11
5/307/3110/2
13.2% today (very high)Peaked at 14.6% on Jun 11, 2026Last 30 days: +0.9 percentage pointsMeasured over 125 days
What does the trend tell you?
Short interest is rising. It is up 0.9 percentage points over the last month and now stands at 13.2%. More investors have borrowed Crocs and sold it, expecting the price to fall.

It cuts both ways: if they are wrong and the price rises, they have to buy the share back — and those purchases can push the price up further on their own. That is called a short squeeze. That is not in itself a signal about what the price will do — we cannot predict the market, and short interest is only one number among many. But it does say something about what the large players are doing.
The stock has a very high share of short selling. Between 10-20% of the freely traded shares are sold short, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains.

What does this mean for you as an investor?
A short interest of 13.2% means that 13.2% of the freely traded shares in Crocs have been borrowed and sold by investors betting on falling prices. On positive surprises (e.g. a strong earnings report), short sellers can be forced to buy back shares quickly to close their positions, which can cause a short squeeze with sharp price gains in a short time.

The next potential catalyst is the earnings report on Oct 29, 2026. With a short interest of 13.2%, the report can trigger considerable volatility.

Short interest comes from our data provider EODHD. The figure is reported about twice a month; we check it every trading day.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
13.2%

When Does Crocs Report Earnings – Next Date: Oct 29, 2026

The next earnings report from Crocs is scheduled for October 29, 2026, before the market opens. This report covers the third quarter (Q3), which ended on September 30, 2026.



Technical Analysis of Crocs 2026 – Signal: Hold

Overall Technical Signal: Hold

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated October 7, 2026.

Technical analysis of Crocs (CROX.US) – RSI 49, MACD negative (bearish), daily candlestick chart October 2026
Crocs technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Oct 7, 2026.

Trend Analysis of Crocs, Inc

Crocs, Inc is in a short-term uptrend. The price of $120.22 is 1.2% above the 20-day average ($118.83). Medium term, the picture is negative: the price is 2.9% below the 50-day average ($123.84). Long term, the stock is 12.6% above the 200-day average ($106.76), which confirms a long-term uptrend.

Golden Cross: The 50-day average (123.84) is above the 200-day average (106.76), which is a classic bullish signal for Crocs, Inc.

Is Crocs, Inc overbought or oversold?

Crocs, Inc has an RSI of 49.2, right in the middle of the neutral zone. There is no clear buying or selling pressure.

MACD Analysis for Crocs, Inc

Daily MACD: MACD is negative (-0.547), which means the short-term trend is bearish (the 12-day EMA is below the 26-day EMA). MACD is above the signal line (-0.640) by 0.093, which suggests the negative momentum is fading – a potential trend reversal could be ahead.

Weekly MACD: MACD5 is positive (4.991), which indicates a broader bullish long-term trend. MACD5 is below the signal line (7.417) by 2.426, which suggests the long-term momentum is fading – the positive trend could come under pressure.

Overall MACD assessment: The daily and weekly MACD give conflicting signals. The long-term trend is bullish, but the short-term trend is bearish. Daily momentum is rising, though, which could suggest the pullback is over.

Risk Profile for Crocs, Inc

Crocs, Inc has an annual standard deviation of 44.8%, which classifies the stock as medium risk. The price can swing noticeably when the market moves.

Overall Technical Conclusion for Crocs, Inc

Trend: Neutral/mixed.

MACD trend (zero line): Daily bearish (-0.547). Weekly bullish (4.991).

MACD momentum (signal): Daily rising. Weekly falling.

RSI: 49.2 – neutral.

Technical signal: Hold

The signals are mixed – trend and MACD point in different directions. Wait until MACD crosses the zero line in the direction of the trend before acting.

Frequently Asked Questions About Crocs stock in 2026

Should you buy Crocs stock now?
The technical signal for Crocs is currently Hold. Crocs trades at $120.22 as of Oct 7, 2026. The technical analysis shows the following: MACD is negative (bearish trend) at -0.547 with rising momentum (signal: -0.640); RSI is at 49.2 (neutral zone); the stock is in a short-term uptrend (price above the 20-day average); the analyst price target of $138.25 points to 15.0% upside. This is a technical observation based on current data, not investment advice.
What is the price target for Crocs stock?
The average analyst price target for Crocs is $138.25. The current price is $120.22, which gives an upside of 15.0%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $124.43 and $152.08.
Is Crocs a dividend stock?
No, Crocs does not currently pay a dividend to shareholders. The company reinvests its profits in growth instead of paying dividends.
What is the risk of Crocs stock?
Crocs is rated as a stock in the risk category Moderate. the annual standard deviation is 44.8%, which classifies the stock as Moderate.
Is Crocs overvalued?
No, Crocs is considered undervalued based on the analyst price target (15.0% upside). Crocs has the following valuation ratios: a P/E ratio of 10.9 (moderately valued), a P/S ratio of 1.4, a P/B ratio of 4.3. The analyst price target suggests that the stock is undervalued by 15.0%.
Is Crocs overbought?
No, Crocs is not overbought. RSI is at 49.2 (neutral zone). The technical indicators show: RSI is at 49.2 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 1.2% above the 20-day average (short-term uptrend). In addition, MACD is negative, but momentum is rising (possible trend reversal).
When is the next Crocs earnings report?
Crocs reports its next earnings on October 29, 2026. The stock currently trades at $120.22. With a P/E ratio of 10.9, the market will be watching closely whether earnings meet expectations.
Is Crocs shorted?
Yes, Crocs is shorted with 13.2% of the free float sold short. This is a very high level of short selling, which points to considerable bearish sentiment. A positive earnings report or unexpectedly good news can trigger a short squeeze with sharp price gains. The figure comes from our data provider EODHD, is reported about twice a month, and we check it every trading day.
Are insiders buying Crocs stock?
No, insiders are not buying Crocs shares – they are net sellers. Over the last 3 months, insiders have made 3 purchases and 2 sales. On a net basis, 1,862,248 $ worth of shares were sold. Across the last 20 reported transactions, the split is 9 purchases and 11 sales, with a net 7,291,147 $ sold. Active sellers include Rees Andrew, SMACH THOMAS J, MEHLMAN ANNE and others. Insider selling can have several explanations (e.g. planned 10b5-1 sales, portfolio diversification or taxes), but sustained selling by several insiders is worth watching closely.
Is Crocs a good stock?
Based on our total score, Crocs is rated as a good stock with a total score of 74 out of 100. The stock scores above average on value, quality and momentum. The score is made up of Value: 79/100, Quality: 78/100, Momentum: 65/100. In addition: analysts see 15.0% upside to the price target; technical signal: Hold. Whether Crocs is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for Crocs stock?
The outlook for Crocs based on current data: the average analyst price target is $138.25 (+15.0%); the next earnings report is due on Oct 29, 2026, which can move the price; the P/E ratio is 10.9 (low – a possible value stock). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is Crocs stock moving?
Crocs is stable right now. The technical indicators show: the price is close to the 20-day average; short interest is 13.2% (high – many are betting on a decline); insiders have mostly been buying the stock recently. For the latest context, see our technical analysis and insider section above.
How high can Crocs go?
The average analyst price target for Crocs is $138.25, which corresponds to a potential gain of 15.0% from the current price of $120.22. The stock has traded between $73.21 and $141.28 over the last 52 weeks. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can Crocs fall?
The stock has traded as low as $73.21 over the last 52 weeks — that is 39.1% below the current price of $120.22. The biggest decline (drawdown) in the same period was 48.2% from high to low. Within a year, the price typically swings about ±44.8% (standard deviation — a measure of price swings). A difficult year could therefore mean a further decline of that size. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does Crocs do?
Crocs makes, develops, and sells shoes and accessories for everyday use. The company earns most of its money by selling footwear. This includes the well-known Crocs clogs, as well as sandals, sneakers, and slippers. Crocs sells its products in about 85 countries, through both... The company belongs to the Consumer Cyclical sector, more specifically the Footwear & Accessories industry, is headquartered in United States, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate Crocs as an investment.
Did Crocs raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from Crocs. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history above.
Is Crocs making money or losing money?
Yes, Crocs is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 14.6% — which is solid. The operating margin (profit before interest and taxes) is 24.2%. At a P/E ratio of 10.9, you currently pay 10.9 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can Crocs go bankrupt?
The bankruptcy risk of Crocs is rated as low. Altman Z2 (a model for assessing financial distress) is 5.19 — that places the company in the healthy zone. The company has a healthy balance sheet with limited debt relative to earnings and assets. The Piotroski score (financial health 0-9, higher is better) is 7 — which is strong. Debt relative to equity is 162% (high). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does Crocs have a lot of debt?
Crocs has moderate debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 162%. For the consumer cyclical sector, 100-200% counts as a typical level. Cyclical consumer companies can carry moderate debt in good times — high debt is risky in downturns. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector. Can Crocs service its debt? Can service its debt without problems — the interest coverage ratio (how many times earnings can cover interest payments) is 4.7x, and net debt equals 1.6 years of earnings (EBITDA).

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