salesforce.com (CRM.US) Price Target 2026/2027: 25% Upside – Rating and Stock Analysis

225.15
Price history for salesforce.com (CRM.US) – stock price at $225.15, October 2026
salesforce.com stock price – price development 2026. Updated Oct 7, 2026.
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salesforce.com Price Target 2026: Analysts See 26% Upside

The average price target for salesforce.com is $283.36. This price target represents the analysts' view of the stock price over the next 12 months. The stock may be undervalued, because the price target is higher than the current price. The stock is 25.85% below the target, which can point to potential returns within the next 12 months if the analysts' view proves right. Also consider the stock's valuation ratios such as P/E, P/S and P/B, plus the technical analysis further down the page, for the full picture.

Is salesforce.com overvalued or undervalued?

salesforce.com is currently undervalued with a gap of 25.9% relative to the price target.


The current price is $225.15, which places salesforce.com in the undervalued category. The stock is considered undervalued when the price is below $255.02, and overvalued when the price exceeds $311.70.


The fair value range is defined as ±10% of the price target, because price targets are estimates rather than exact values. For salesforce.com, the fair value range lies between $255.02 and $311.70.


See the full price target analysis for salesforce.com →

Analyst Ratings for salesforce.com stock in 2026: Buy

55 analysts cover salesforce.com. The majority is positive, with 69.1% recommending Buy, while 27.3% recommend Hold. The average price target is $283.36, which gives an upside of 25.9% from the current price.

Consensus: Buy (4.24/5)
Strong Buy
32 (58.2%)
Buy
6 (10.9%)
Hold
15 (27.3%)
Sell
2 (3.6%)
Strong Sell Sell Hold Buy Strong Buy
4.24 out of 5 based on 55 analysts

About salesforce.com – Software - Application

Salesforce makes software that helps companies keep track of their customers. This type of software is called CRM, short for Customer Relationship Management. The company earns money by selling access to a large platform called Customer 360, which connects sales, customer service and marketing in one place.

Salesforce offers several products. Their Sales product helps businesses manage potential customers, called leads, and predict future sales. Their Service product supports customer support teams. Another important product is Slack, a tool for internal communication within companies. Salesforce also offers flexible platforms where customers can build their own apps without needing deep technical skills.

The company was founded in 1999. It has customers all over the world, across many different industries. Salesforce's main focus is to give companies one connected view of their customers, so different departments can work together more easily.
Read more about the company

Key Figures for salesforce.com

$193B Market cap
$43.9B Revenue
Software - Application Industry
21.51 P/E
4.40 P/S
5.00 P/B
United States Listed on exchange

What kind of stock is salesforce.com?

Growth stock Momentum stock

salesforce.com is classified as a growth stock and momentum stock. This means the stock combines several attractive traits, and strong price momentum.

Score Overview for salesforce.com

💰 Value Score 46/100 (Neutral)
⭐ Quality Score 44/100 (Neutral)
🚀 Momentum Score 76/100 (High)
📊 Total Score 55/100

📈 Valuation

salesforce.com trades at a P/E ratio of 21.5, which is close to the market average. The forward P/E is 14.0 (35% lower), which suggests the market expects rising earnings. The P/S ratio is 4.4. The P/B ratio is 5.0. The PEG ratio is 0.78 — below 1.0 suggests the stock is cheap relative to its growth rate.

💵 Profitability & Growth

salesforce.com has a profit margin of 22.0% (excellent) and an operating margin of 21.4%. Return on equity (ROE) is 19.4% — solid return on equity. Return on assets (ROA) is 5.7%. The latest quarterly earnings grew 118.9% year over year — strong growth.

🏦 Financial Health

The Piotroski score is 4 out of 9 — average financial health. Altman Z2 is 1.90 (middle zone — moderate). The debt-to-equity ratio (D/E) is 68.3% — low debt, a solid balance sheet.

🚀 Momentum & Short Interest

Short interest is 4.54%.

salesforce.com Dividend 2026: 0.7% Dividend Yield

Dividend Key Figures for salesforce.com

Dividend yield
0.72%
Latest dividend per share
0.44 USD
Payout ratio
10.9%
Low
Dividend growth (2 years)
+10.0%
Avg. annual dividend (3 years)
1.12 USD

When does salesforce.com pay a dividend in 2026?

Latest ex-dividend date (traded without the dividend)
September 17, 2026
Next dividend payment
October 8, 2026
Latest payment date
October 8, 2026

How much does salesforce.com pay in dividends?

salesforce.com pays dividends to its shareholders. The most recently paid dividend was 0.44 USD per share, which corresponds to a dividend yield of 0.72%. Over the last 2 years, the annual dividend has grown by 10.0%, which shows positive dividend growth.

The payout ratio is 10.9%, which is low. This suggests the company prioritizes reinvesting in growth over dividend payments. There is good room to raise the dividend in the future.

Historical Dividend Payments for salesforce.com

We have registered dividend payments for salesforce.com since Mar 13, 2024. In that period the stock has paid a dividend 8 times, most recently on Sep 17, 2026. This stock qualifies as a sporadic dividend stock, because it has paid a dividend at least once a year for the last 3 years. That makes it interesting for investors looking for occasional dividend income.

Ex-datePayment dateAmountCurrency
2026-09-172026-10-080.44USD
2026-06-112026-07-020.44USD
2026-04-092026-04-230.44USD
2025-12-182026-01-080.42USD
2025-04-102025-04-240.42USD
2024-09-182024-10-080.40USD
2024-07-092024-07-250.40USD
2024-03-132024-04-110.40USD

Insider Trading in salesforce.com 2026: The Signal Is mostly positive

In 2026, insiders at salesforce.com have made 20 transactions – split into 9 purchases and 11 sales. On a net basis, insiders took $14,390,028 out of the stock. Active insiders include Kirk David Blair, Laura Alber, ALBER LAURA and others. In the short term (last 3 months), the insider signal is mostly positive.

Short-Term Signal (3 months): Mostly positive

Insiders have bought more than they have sold over the last 3 months. This suggests key people see short-term value in the stock.

Over the last 3 months: 1 purchases and 1 sales. A net $629,826 into the stock.

Long-Term Signal (all transactions): Mixed

There are both insider purchases and sales, with no clear direction. This is normal for large companies, where management adjusts positions on an ongoing basis.

Across the last 20 transactions: 9 purchases and 11 sales. A net $14,390,028 out of the stock.

Latest purchase: Kirk David Blair bought 4,176 shares at $239.33 each on 2026-09-18. The stock has since fallen 6%.

Latest sale: Conway Craig sold 1,418 shares at $260.66 each on 2026-09-04.

Who is buying: Kirk David Blair, Laura Alber, ALBER LAURA, David Blair Kirk, Morfit G Mason and others.

Who is selling: Conway Craig, Neelie Kroes, KROES NEELIE, Parker Harris, Harris Parker and others.

Latest Insider Trades in salesforce.com (2026)

The table shows the last 20 reported insider transactions in salesforce.com. Green rows are purchases, red rows are sales. The data is based on official filings.

Transaction date Name Type Number of shares Price per share ($) Total amount ($)
2026-09-18 Kirk David Blair Buy 4,176 239 999,442
2026-09-04 Conway Craig Sell 1,418 261 369,616
2026-03-19 Laura Alber Buy 2,571 195 500,265
2026-03-19 ALBER LAURA Buy 491 195 95,544
2026-03-18 Kirk David Blair Buy 2,570 195 500,173
2026-03-18 David Blair Kirk Buy 2,570 195 500,173
2026-01-14 Neelie Kroes Sell 3,893 239 929,259
2026-01-14 KROES NEELIE Sell 3,893 239 929,259
2025-12-17 Kirk David Blair Buy 1,936 259 500,727
2025-12-17 David Blair Kirk Buy 1,936 259 500,727

Who is buying and selling salesforce.com shares in 2026?

The following insiders have bought shares in salesforce.com: Kirk David Blair, Laura Alber, ALBER LAURA, David Blair Kirk, Morfit G Mason and others. In total, $53,628,412 was bought across 9 transactions. The following insiders have sold shares: Conway Craig, Neelie Kroes, KROES NEELIE, Parker Harris, Harris Parker and others. In total, $68,018,440 was sold across 11 transactions. Insider trades are legal transactions in which executives and board members buy or sell shares of their own company. These transactions are reported to the SEC and are publicly available.

salesforce.com Short Selling 2026: 4.5% Sold Short

Moderate short interest: 4.5% of the free float
Short % of free float
4.5%
Assessment
Moderate short interest
Short squeeze risk
Low
Data source
EODHD
Reported about twice a month

Short interest over time: salesforce.com

0.0%5.1%10.2%
Peak 8.9% · 5/30
5/307/309/29
4.5% today (moderate)Peaked at 8.9% on May 30, 2026Last 30 days: +0.8 percentage pointsMeasured over 122 days
What does the trend tell you?
Short interest is rising. It is up 0.8 percentage points over the last month and now stands at 4.5%. It has been higher, though: 8.9% on May 30, 2026. More investors have borrowed salesforce.com and sold it, expecting the price to fall.

It cuts both ways: if they are wrong and the price rises, they have to buy the share back — and those purchases can push the price up further on their own. That is called a short squeeze. That is not in itself a signal about what the price will do — we cannot predict the market, and short interest is only one number among many. But it does say something about what the large players are doing.
The stock has a moderate share of short selling. Between 2-5% of the freely traded shares are sold short, which is within the normal range for most stocks.

Short interest comes from our data provider EODHD. The figure is reported about twice a month; we check it every trading day.
Short Interest Scale
0% 2% 5% 10% 20%+
Low Moderate High Very High Extreme
▲
4.5%

When Does salesforce.com Report Earnings?

The next earnings date for salesforce.com is not yet available. Check the company's investor calendar for more information.



Technical Analysis of salesforce.com 2026 – Signal: Strong Buy

Overall Technical Signal: Strong Buy

Based on trend analysis (SMA50/SMA200) and MACD trend (positive/negative on a daily + weekly basis). Updated October 7, 2026.

Technical analysis of salesforce.com (CRM.US) – RSI 44, MACD positive (bullish), daily candlestick chart October 2026
salesforce.com technical analysis – candlestick chart with RSI, MACD and volume profile. Updated Oct 7, 2026.

Trend Analysis of salesforce.com, inc

salesforce.com, inc is in a short-term downtrend. The price of $224.99 is 5.6% below the 20-day average ($238.32). Medium term, the picture is positive: the price is 1.3% above the 50-day average ($222.14). Long term, the stock is 12.8% above the 200-day average ($199.39), which confirms a long-term uptrend.

Golden Cross: The 50-day average (222.14) is above the 200-day average (199.39), which is a classic bullish signal for salesforce.com, inc.

Is salesforce.com, inc overbought or oversold?

salesforce.com, inc has an RSI of 44.3. The stock sits in the lower part of the neutral zone, which points to weak momentum without being oversold.

MACD Analysis for salesforce.com, inc

Daily MACD: MACD is positive (0.528), which means the short-term trend is bullish (the 12-day EMA is above the 26-day EMA). MACD is below the signal line (3.457) by 2.929, which suggests the positive momentum is fading – the trend could be turning.

Weekly MACD: MACD5 is positive (11.313), which indicates a broader bullish long-term trend. MACD5 is above the signal line (2.944) by 8.369, which confirms rising long-term momentum.

Overall MACD assessment: Both the daily and weekly trend are bullish (MACD positive). However, momentum shows signs of weakening on a daily basis. Watch whether the trend holds.

Risk Profile for salesforce.com, inc

salesforce.com, inc has an annual standard deviation of 47.7%, which classifies the stock as medium risk. The price can swing noticeably when the market moves.

Overall Technical Conclusion for salesforce.com, inc

Trend: Positive. The price trades above SMA50 and SMA200.

MACD trend (zero line): Daily bullish (0.528). Weekly bullish (11.313).

MACD momentum (signal): Daily falling. Weekly rising.

RSI: 44.3 – neutral.

Technical signal: Strong Buy

The price is in an uptrend (above SMA50/SMA200) and MACD is positive on both a daily and weekly basis. Trend and MACD trend confirm each other – the strongest technical buy signal.

Frequently Asked Questions About salesforce.com stock in 2026

Should you buy salesforce.com stock now?
Yes, the technical signal for salesforce.com is currently Strong Buy. salesforce.com trades at $225.15 as of Oct 7, 2026. The technical analysis shows the following: MACD is positive (bullish trend) at 0.528 with falling momentum (signal: 3.457); RSI is at 44.3 (neutral zone); the stock is in a short-term downtrend (price below the 20-day average); the analyst price target of $283.36 points to 25.9% upside. The stock is in a broader uptrend (above SMA50/SMA200). This is a technical observation based on current data, not investment advice.
What is the price target for salesforce.com stock?
The average analyst price target for salesforce.com is $283.36. The current price is $225.15, which gives an upside of 25.9%. Based on this, the stock is considered undervalued. The fair value range (±10% of the price target) is between $255.02 and $311.70.
Is salesforce.com a dividend stock?
Yes, salesforce.com is a dividend stock with a dividend yield of 0.72%. The latest dividend was $0.44 per share. The latest ex-dividend date (traded without the dividend) was Sep 17, 2026. The payout ratio is 10.9%, which is considered sustainable. The next dividend payment is scheduled for Oct 8, 2026.
When does salesforce.com pay a dividend in 2026?
salesforce.com pays its next dividend on Oct 8, 2026. The latest dividend was $0.44 per share with an ex-dividend date of Sep 17, 2026. The dividend yield is 0.72%. The payout ratio of 10.9% points to a sustainable dividend with room to grow.
What is the risk of salesforce.com stock?
salesforce.com is rated as a stock in the risk category Moderate. the annual standard deviation is 47.7%, which classifies the stock as Moderate.
Is salesforce.com overvalued?
No, salesforce.com is considered undervalued based on the analyst price target (25.9% upside). salesforce.com has the following valuation ratios: a P/E ratio of 21.5 (moderately to highly valued), a P/S ratio of 4.4, a P/B ratio of 5.0. The analyst price target suggests that the stock is undervalued by 25.9%.
Is salesforce.com overbought?
No, salesforce.com is not overbought. RSI is at 44.3 (neutral zone). The technical indicators show: RSI is at 44.3 (neutral zone between 30-70), which signals neither overbought nor oversold. In addition, the price is 5.5% below the 20-day average (short-term downtrend). In addition, MACD is positive, but momentum is falling.
When is the next salesforce.com earnings report?
The date of the next earnings report for salesforce.com has not been published yet. Check the company's investor calendar for updates.
Is salesforce.com shorted?
Yes, salesforce.com is shorted with 4.5% of the free float sold short. This is a moderate level of short selling, within the normal range for most stocks. The figure comes from our data provider EODHD, is reported about twice a month, and we check it every trading day.
Are insiders buying salesforce.com stock?
Yes, insiders are net buyers of salesforce.com – they are buying more shares than they are selling. Over the last 3 months, insiders have made 1 purchases and 1 sales. On a net basis, 629,826 $ worth of shares were bought. Across the last 20 reported transactions, the split is 9 purchases and 11 sales, with a net 14,390,028 $ sold. Active buyers include Kirk David Blair, Laura Alber, ALBER LAURA and others. Insider buying is generally seen as a positive signal, because management is putting its own money into the company.
Is salesforce.com a good stock?
Based on our total score, salesforce.com is rated as a mediocre stock with a total score of 55 out of 100. The stock scores around average on value, quality and momentum – it sits near the median in our database. The score is made up of Value: 46/100, Quality: 44/100, Momentum: 76/100. In addition: analysts see 25.9% upside to the price target; a dividend of 0.72%; technical signal: Strong Buy. Whether salesforce.com is a good investment depends on your time horizon, risk profile and portfolio. This is a data-driven observation, not investment advice.
What is the outlook for salesforce.com stock?
The outlook for salesforce.com based on current data: the average analyst price target is $283.36 (+25.9%); the stock is in an uptrend (above SMA50 and SMA200); the P/E ratio is 21.5 (moderate). Keep in mind that stock prices are affected by many factors, including earnings reports, the economy and market sentiment. Past returns are no guarantee of future returns.
Why is salesforce.com stock falling?
salesforce.com is falling right now. The technical indicators show: the price is 5.5% below the 20-day average; insiders have mostly been buying the stock recently. For the latest context, see our technical analysis and insider section above.
How high can salesforce.com go?
The average analyst price target for salesforce.com is $283.36, which corresponds to a potential gain of 25.9% from the current price of $225.15. The stock has traded between $146.06 and $267.80 over the last 52 weeks. Keep in mind that price targets are estimates, not guarantees. Actual price moves depend on earnings, market conditions and unexpected events.
How low can salesforce.com fall?
The stock has traded as low as $146.06 over the last 52 weeks — that is 35.1% below the current price of $225.15. The biggest decline (drawdown) in the same period was 45.5% from high to low. Within a year, the price typically swings about ±47.7% (standard deviation — a measure of price swings). A difficult year could therefore mean a further decline of that size. Remember: past price swings are no guarantee for the future — a stock can fall further than the last 52 weeks suggest, especially on profit warnings, sector crises or a market crash. Use stop-loss orders and spread your portfolio to limit losses in single stocks.
What does salesforce.com do?
Salesforce makes software that helps companies keep track of their customers. This type of software is called CRM, short for Customer Relationship Management. The company earns money by selling access to a large platform called Customer 360, which connects sales, customer serv... The company belongs to the Technology sector, more specifically the Software - Application industry, is headquartered in United States, and is traded on the USA Stocks. See the key figures, earnings history and price development above to evaluate salesforce.com as an investment.
Did salesforce.com raise or lower its guidance?
Over the last 60 days we have not registered a guidance raise or cut from salesforce.com. The company can still adjust its guidance at quarterly reports or between reports — see the earnings history above.
Is salesforce.com making money or losing money?
Yes, salesforce.com is making money, not losing it. The company has a profit margin (the share of revenue left over as profit) of 22.0% — which is excellent. The operating margin (profit before interest and taxes) is 21.4%. At a P/E ratio of 21.5, you currently pay 21.5 dollars for every dollar of the company's annual earnings. A consistently profitable company is usually more resilient than growth stocks that are not yet making money.
Can salesforce.com go bankrupt?
The bankruptcy risk of salesforce.com is rated as moderate. Altman Z2 (a model for assessing financial distress) is 1.90 — that places the company in the middle zone. The Piotroski score (financial health 0-9, higher is better) is 4 — which is average. Debt relative to equity is 68% (moderate). Remember: models like Altman Z2 are statistical — unexpected shocks (fraud, a sector collapse, lawsuits) can always happen. Spread your portfolio.
Does salesforce.com have a lot of debt?
salesforce.com has moderate debt relative to equity. The debt-to-equity ratio (D/E — interest-bearing debt to equity) is 68%. For the technology sector, 60-120% counts as a typical level. Tech companies are usually asset-light and need little borrowed capital — anything below 60% counts as low in this sector. Note: D/E levels are highly sector-specific — a bank at 300% debt is normal, a tech stock at 300% is extremely leveraged. Always compare with similar companies in the same sector. Can salesforce.com service its debt? Can service its debt without problems — the interest coverage ratio (how many times earnings can cover interest payments) is 10.6x, and net debt equals 2.6 years of earnings (EBITDA).

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